Dear Candidate,
Greetings from Buzz Crewz Marketing LLP!
We are pleased to share the Job Description for the Performance Marketing Manager position at our organization. Please find the details below for your reference.
Position Details
- Designation: Performance Marketing Manager
- Experience: Minimum 1+ year of relevant experience
- Employment Type: Full-time
Roles & Responsibilities
→ Plan, create, and manage advertising campaigns across Meta Ads (Facebook & Instagram) and Google Ads.
→ Develop and execute performance marketing strategies to generate quality leads and drive conversions.
→ Monitor and optimise campaigns to improve performance and achieve business objectives.
→ Conduct audience research, keyword research, and competitor analysis.
→ Manage advertising budgets and allocate spending effectively across campaigns.
→ Analyse campaign metrics such as CTR, CPC, CPL, CPA, ROAS, and conversion rate.
→ Create and test different ad creatives, copy, headlines, and audience segments.
→ Coordinate with the graphic design and video editing teams to develop high-performing ad creatives.
→ Set up and monitor conversion tracking, pixels, and campaign performance data.
→ Prepare weekly and monthly performance reports with actionable insights.
→ Identify opportunities to improve campaign performance, lead quality, and return on ad spend.
→ Stay updated with the latest advertising trends, platform updates, and digital marketing strategies.
Skills Required
→ Hands-on experience with Meta Ads Manager and Google Ads.
→ Strong understanding of performance marketing, paid advertising, and lead generation.
→ Knowledge of campaign setup, audience targeting, bidding strategies, and budget optimisation.
→ Understanding of key marketing metrics such as CTR, CPC, CPL, CPA, conversion rate, and ROAS.
→ Ability to analyse campaign data and make data-driven decisions.
→ Knowledge of Google Analytics 4 (GA4), conversion tracking,
and Meta Pixel.
→ Experience in A/B testing ad creatives, audiences, and landing pages.
→ Basic understanding of landing page optimisation and conversion rate optimisation (CRO).
→ Valuable analytical, problem-solving, and communication skills.
→ Ability to manage multiple campaigns, meet deadlines, and work towards performance targets.
→ Knowledge of Excel or Google Sheets for campaign reporting and analysis.
Who Can Apply?
→ Candidates with 1+ year of hands-on experience in performance marketing or paid advertising.
→ Applicants with practical experience managing Meta Ads and Google Ads campaigns.
→ Candidates who have worked on lead generation, sales campaigns, or conversion-focused advertising.
→ Professionals with experience in campaign optimisation, budget management, and performance reporting.
→ Candidates who understand digital marketing metrics and can interpret campaign data.
→ Applicants with experience in Google Analytics 4, Meta Pixel, and conversion tracking will be preferred.
→ Candidates who are analytical, result-oriented, proactive, and willing to take ownership of campaign performance.
→ Applicants with a portfolio, campaign case studies, or demonstrable advertising results will be preferred.
What We Offer
→ Opportunity to work on real-world digital marketing campaigns.
→ Hands-on experience with multiple advertising platforms and industries.
→ Opportunity to develop performance marketing strategies and improve campaign results.
→ A collaborative work environment with marketing, design, and content teams.
We request you to review the responsibilities, required skills, and eligibility criteria before proceeding.
We look forward to welcoming you to Buzz Crewz Marketing LLP and working together to achieve outstanding marketing results.
Best Regards,
Sirisha R.
HR Executive
Buzz Crewz Marketing LLP
Contact: +91-XXXXXXXXXX
Email:
[email protected]
Pay: From ₹15,000.00 per month
Work Location: Remote
📌 Performance Marketing Manager (India)
🏢 buzzcrewz Marketing
📍 India