Job Description

KEY RESPONSIBILITIES

1. “Living” the Red Bull On Premise culture:

- Assume and live the Red Bull OP Culture. Creation of “kindred spirits”.
- Being brand ambassador in front the Musketeers and the On Premise network.
- Monitoring image standards within the Musketeer team regarding the brand premium values of Red Bull.

2. Communication:

- Fluent communication and know-how exchange with his/her Musketeers and the National On Premise Manager.
- Permanent teamwork with other On Premise Regional Managers.
- Securing and optimizing the relation with all regional business units, especially Off Premise and Culture in the region.

3. Event Activation:

- Ensures availability, premium On Premise activation and High 5 execution at third party and Red Bull events.
- Attendance on key 3rd party and Red Bull events.
- Monitor customer incentives by searching the profitability of all invitations.

4. Area Management:

- Planning and continuously developing of her/his area in the regional business plan. Secure the implementation of the national business plan in the region.
- Manage team to drive horizontal and vertical growth by putting the national On Premise strategy into practice. Permanently searching for new opportunities and securing the existing ones.
- Setup a proper route planning to secure perfect outlet coverage in the respective area.




- Builds and maintains relationships with key On Premise partners in the assigned area.

5. Administration:

- Ownership of the regional On Premise budget in relation with the national business Plan.
- Keeping records of all Musketeer activities in the region. Fulfilment of reports dead lines.
- Compile and reports of competitors activity in the region.

6. On Premise Marketing

- Development of the regional On Premise marketing strategy together with the National On Premise Marketing Manager and putting it into practice.
- Locate offset financial contribution with added value solutions to main accounts which build long term credibility & partnership.

7. Training, Coaching, Engaging and Assessing

- Set up and execute the regional training plan for the Musketeer team.
- Responsible for conducting training sessions with the team towards desired outcome.
- Coaching and training of Musketeers on the job based on observed strengths and opportunities. Spends a minimum of four days a week in the field with his/her Musketeers.

8. Art of Musketeering

- Seek out and engages continuously potential qualified candidates that best fit Musketeer job description.
- Screen Applicants based on resume and referrals, ask relevant questions during interview process.
- Assess Candidates on both substantive answers to interview questions as well as overall communication and sales skills and presentation.

📌 Area On Premise Manager (Delhi)
🏢 Red Bull
📍 Delhi