20 Oct
|
NexVoice
|
Mumbai
We are hiring Performance Marketing Team Lead
About the Role: Are you a data-driven marketer who loves scaling budgets, optimising ROAS, and leading a team of talented media buyers? We are looking for an experienced Performance Marketing Team Lead to spearhead our paid media strategies, manage high-growth campaigns across diverse industries (D2C, Lead Gen, FinTech, etc.), and mentor a team of performance marketers to deliver exceptional results.
Key Responsibilities:
• Team Leadership & Mentorship: Lead, train, and manage a team of performance marketing executives and analysts. Guide them on daily bid optimisations, creative strategies, and account scaling.
• Campaign Strategy & Execution: Oversee end-to-end paid media campaigns across Google Ads, Meta Ads, LinkedIn Ads, and emerging platforms to achieve core business KPIs (CPA, CPL, ROAS).
• Media Planning & Budget Allocation: Develop comprehensive media plans, forecast growth, and allocate high-volume ad budgets strategically across various channels.
• Data Analysis & Reporting: Monitor campaign performance,
conduct deep-dive A/B testing on creatives and landing pages, and present actionable insights to clients and senior management.
• Client & Stakeholder Management: Act as the primary strategic point of contact for key clients, understanding their business objectives and aligning paid media strategies to their revenue goals.
• Process Optimization: Build and refine internal frameworks for campaign tracking (UTMs, Pixel implementations, Server-side tracking) and standardizing daily/weekly reporting protocols.
What We Are Looking For:
• 4 to 7 years of proven experience in Performance Marketing, Paid Media, or SEM, with at least 1–2 years in a leadership or team management role.
• Hands-on expertise in Google Ads (Search, Shopping, Performance Max, YouTube) and Meta Ads.
• Robust understanding of both Lead Generation (B2B/B2C) and E-commerce/D2C funnels.
• Advanced analytical skills with proficiency in
📌 Lead – Performance Marketing (Mumbai)
🏢 NexVoice
📍 Mumbai