Product Marketer (India)

Product Marketer (India)

20 Oct
|
Seattle New Media
|
India

20 Oct

Seattle New Media

India

About AccessBit

AccessBit is website accessibility software that helps businesses make their websites more accessible and compliant with accessibility standards. It provides an easy-to-use accessibility solution that helps businesses improve the experience for people with disabilities while reducing the complexity of managing accessibility requirements.The product story is strong; what we need now is someone to tell it: consistently, creatively and across every channel.

We are a small, focused team that moves quick and enjoys the work. You will work directly with the founders, with real context and real ownership, not inside layers of process.

THE ROLE

You will be AccessBit’s first dedicated marketing hire, owning product marketing end to end. That means you decide how AccessBit is positioned, which channels we invest in, what we publish and send, and how we measure whether it worked. This is a player-coach role. Some channels you will run hands-on yourself: positioning, messaging, email marketing and product-led growth.



Others you will direct through our existing in-house team members for SEO and social media, who work across multiple projects and are not exclusive to AccessBit. They execute well; what they need is someone who owns the strategy, sets priorities, and ties their work to results. Partner marketing to agencies is part of the role too. The partner program, pricing and incentives are already designed. You will build the campaigns and collateral that recruit and activate agency partners, alongside the direct-customer marketing motion.

You will be based in India and marketing primarily to US and European buyers, so everything you write and ship must land with that audience. In short: one person, accountable for the whole marketing function, with the team and product to make it work.

What You Will Own

Positioning and messaging

• Define the core narrative for both audiences: why a business switches to AccessBit, and why an agency standardizes on us ac

📌 Product Marketer (India)
🏢 Seattle New Media
📍 India

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:

Get the latest job offers by email for: product marketer (india) / india