Requisition ID: 73517
About Whirlpool India
Whirlpool of India Limited, headquartered in Gurugram, is a leading home appliances company dedicated to enhancing life at home and inspiring generations through its trusted brands. The company operates three state-of-the-art manufacturing facilities in Faridabad, Pune & Puducherry, each reflecting Whirlpool’s commitment to providing best-in-class consumer solutions. Further driving innovation, the company has a Technology & Engineering Center, where India's world-class talent architects the next generation of home innovation. In the 2024-25 fiscal year, Whirlpool of India reported approximately INR 8110 Cr in annual revenue and employed 2193 people. More information is available at www.india.whirlpool.in
● E-Commerce strategy
○ Engagement & business partnerships with the key e-commerce players on various business initiatives including e-commerce sales strategy and objectives
○ Exclusive Product Launches
○ Develop Strategic thinking for developing Online space channel margins, Supply Structure and monthly demand plan
○ Leverage cross-selling opportunities between Up-to-date Trade and e-commerce
● GTM (Go To Market) Innovation
○ Establish GTM models with customer segmentation on the basis of SOP, MOQ, etc.
○ Leverage innovation to come up with new ideas/plans to innovate for different GTM models
● Customer Engagement
○ Align with the e-commerce partners and prepare a Joint Business Plan approach with Tier 1 customers
● Innovation Testing
○ Develop Joint Account Plans with Online Accounts to ensure Sales growth
○ Drive and enable exclusive launches & marketing campaign integration
○ Establish working relationships with e-Commerce partners, improving content on partner platforms
○ Terms of Trade & initiation of a joint activity calendar for businesses
● Business Plan Sufficiency
○ Understand the Key Business Drivers for this channel and manage channel forecasts
○ Make it future proof by incorporating channel spends, ensure busine