About EfforaEffora is building a beauty and wellness brand across devices, topicals and supplements for Indian consumers. We grow through creators, and we measure every creator by what they sell.

About the RoleYou will run creator campaigns that are judged on revenue, not just reach. You’ll find creators, negotiate performance-linked deals, manage execution, and report what worked in sales, CAC and ROAS. We want someone who is comfortable with spreadsheets, quick to negotiate and clear about which creators make money.

Key ResponsibilitiesCreator Sourcing & Negotiation

- Identify and onboard creators on Instagram and YouTube based on audience fit, engagement quality and sales potential.
- Negotiate performance-linked deals: affiliate commissions, discount codes, trackable links, and fixed plus variable pay.
- Build repeat partnerships with creators who deliver, and drop those who don’t.

Campaign Execution

- Run campaigns end to end: briefing, product dispatch, content approvals, posting schedules and deliverables.
- Keep content on brand and compliant. No unverified claims on devices or supplements.
- Coordinate with creators, agencies and talent managers, and resolve issues quickly.

Affiliate & Performance Growth

- Build and manage the creator affiliate programme with unique links and codes.
- Track creator-level clicks, conversions, orders, AOV and attributable revenue.
- Shift budget toward creators with the best return and pause underperformers.

Reporting & Analysis

- Report on reach, engagement, CPV, CTR, conversions, CAC and ROAS for each creator and campaign.
- Maintain a creator database with performance history and rates.
- Turn results into clear recommendations on who to scale, renew or cut.

Content Amplification





- Work with the Growth team to test top-performing creator content in paid ads.
- Secure usage rights and organise creator assets for social and e-commerce use.

Budget & Operations

- Track budgets, invoices and payments, and deliver within approved spend.
- Monitor creator and competitor trends, and suggest new formats and platforms.

Requirements
- 3–4 years of experience in influencer marketing, creator partnerships or affiliate marketing.
- Hands-on experience running creator campaigns for D2C beauty, wellness or consumer brands.
- Strong negotiation skills, especially on performance-based deals.
- Good command of Excel or Google Sheets and campaign reporting.
- Understanding of Instagram and YouTube, and how creators drive purchases.
- Able to manage several campaigns at once and meet deadlines.
- Based in or able to commute to Noida.

Good to Have
- Experience with affiliate tracking tools, discount codes and UTM-based attribution.
- Experience turning creator content into paid ads.
- An existing network of beauty and wellness creators.
- Experience on both the agency or platform side and the in-house brand side.

Why Effora?
- Work closely with the Founder and Growth team.
- Build and own a performance creator programme across beauty and wellness.
- Direct impact on brand demand and revenue.

Working Conditions

- Office-based role in Noida.
- Full-time position, Monday to Friday (Saturdays WFH)

Why Join Us?

- Be part of India’s fastest-growing D2C brand in wellness
- Work in a dynamic, fast-paced environment with a young, passionate team
- Ownership & growth opportunities
- Competitive salary + perks in a high-impact role
- Shape the future of creative health & wellness products

How to Apply
- Share your CV and the campaigns you personally managed, with your role, budget range, results and learnings, at [email protected]

📌 Senior Executive: Influencer Marketing (Noida)
🏢 Effora | Beauty u0026 Wellness
📍 Noida