Performance Marketing Manager – Meta, Google & D2C

Location: Surat

Job Type: Full time, On-site

Experience: 1–3 years

Salary: ₹17,000–₹30,000/month

Working Hours: 9:00 AM–6:00 PM

Key Responsibilities

Manage and optimize Meta Ads & Google Ads campaigns.

Plan, launch, monitor, and scale performance campaigns focused on sales.

Track and improve ROAS, CAC, CPA, CTR, conversion rate, and overall profitability.

Manage retargeting campaigns and audience testing.

Handle Google Shopping & Performance Max campaigns.

Manage advertising across Snapchat & Pinterest where required.

Monitor Pixel, CAPI, GA4, and conversion tracking.

Manage and coordinate with the Shopify backend, including products, discounts, and basic store operations.

Coordinate with payment gateway partners and troubleshoot payment-related issues.

Coordinate with shipping and logistics partners to ensure smooth order processing.





Work closely with the creative and content team to develop performance-driven ad creatives.

Analyze campaign data and provide regular performance reports and actionable insights.

Take ownership of D2C revenue growth and customer acquisition.

What We’re Looking For

1–3 years of hands-on experience in performance marketing / D2C e-commerce.

Proven experience running Meta & Google Ads.

Strong understanding of e-commerce funnels and conversion optimization.

Experience with Shopify is preferred.

Data-driven mindset with the ability to analyze and optimize campaigns independently.

- Someone who focuses on actual sales and business growth, not just impressions, clicks, or followers.

📌 Performance Manager (Surat)
🏢 Subo
📍 Surat