20 Oct
|
314e
|
Bengaluru
What you will own
●The Jeeves growth engine, end to end. Pipeline from target health systems, the campaign calendar, outbound, paid and social, the Jeeves website, and sales enablement.
●The systems behind it. Account and contact data, enrichment and research workflows,
outreach sequences, deliverability, and reporting. You will automate any recurring work you can.
●The story. You will keep Jeeves messaging accurate, consistent, and grounded in what customers and subject matter experts tell us.
Responsibilities
1. Campaign planning and execution
●Plan campaigns from idea to launch, including briefs, messaging, and timelines.
●Use AI to write the content campaigns depend on: email series, landing page copy, social posts, blog posts, and guides.
●Coordinate events, webinars, and speaking opportunities, including submissions, scheduling, and logistics.
●Work with subject matter experts to gather input and keep all content clinically and technically accurate.
2. Outbound and lead generation
●Build and clean target account and contact lists using Clay, Apollo, Seamless.AI, and other data sources.
●Verify emails and own list quality.
●Use signal data, such as intent, hiring, tech-stack, website-visit, and engagement signals,
to prioritize accounts, time outreach, and personalize sequences.
●Write personalized outreach sequences, then set up sending and tracking.
●Monitor deliverability and fix issues before they affect results.
●Build and improve automated research and outreach workflows.
3. Paid and social
●Run and adjust paid ads and social promotion.
●Test recent ad channels and decide what to scale or stop.
●Track which target accounts engage with our content and ads,
and pass those signals to sales.
4. Website and positioning
●Lead the Jeeves website revamp and ongoing maintenance, including page structure,
messaging, and copy.
●Maintain a central source of truth for Jeeves capabilities and benefits.
●Coordinate the video and creative assets the website depends on.
5. Sales enablement and reporting
●Build and standardize sales collateral and decks.
●Share account intelligence, website visitor data, and content performance with sales.
●Create other enablement resources as sales needs them.
6. Product communications, customer stories, and market intelligence
●Manage communications for Jeeves feature releases.
●Plan and structure customer story interviews with customers.
●Gather and share competitive intelligence.
Must-haves
●At least 3 years (ideally 3 to 5) of hands-on growth, demand generation, or outbound marketing experience, preferably in B2B SaaS.
●A track record of generating qualified pipeline
●Strong hands-on experience with Clay, Apollo, and Seamless.AI, or similar tools, for list building, enrichment, and verification.
●Experience using signal data to prioritize accounts and to time and personalize outreach.
●Hands-on experience with Smartlead.ai or similar sending tools, including setting up sequences, sending, and tracking,
and monitoring deliverability and fixing problems when they appear.
●Daily, practical use of AI in your work, and at least one thing you have automated end to end, such as a Clay table, a Grok Bot or Claude-based agent or automation, or a similar build.
●Experience running and optimizing LinkedIn Ads.
●Experience reporting on campaign and website performance in GA4.
●Clear, persuasive writing across outreach, email, landing pages, and social.
●Comfort with numbers: you can read a funnel, set a baseline, run a test, and make a call.
●The judgment to own a plan, set priorities, and work with sales, product, and subject matter experts without close supervision.
Nice-to-haves
●Experience marketing to hospitals, health systems, or other healthcare IT buyers.
●Experience selling into enterprise buying committees with long sales cycles.
●Experience running and optimizing Meta Ads and Google Ads.
●Experience writing long-form content, such as blog posts and guides.
●Hands-on experience with a CRM.
●Experience owning website page structure, messaging, and copy updates.
●Event, webinar, or conference marketing experience, including speaking submissions.
●Experience with account-based marketing and using engagement signals to prioritize accounts for sales.
Tool stack we use
●Data and enrichment: Clay, Apollo, Seamless.AI
●Outreach and sending: Smartlead.ai (sequencing, sending, deliverability monitoring)
●AI and automation: Grok Bots and Claude (plus AI steps inside Clay)
●Paid and social: LinkedIn Ads, Meta Ads, Google Ads
●Analytics: GA4
●CRM: experience with any major CRM is fine
📌 Growth Marketing Manager (Bengaluru)
🏢 314e
📍 Bengaluru