We are looking for a dynamic Brand Marketing Associate who thrives at the intersection of creativity, analytics, and execution. This role will support the growth of multiple F&B; brands under Eclectique Concepts through digital marketing, performance tracking, and campaign execution.
This is not just a social media role - it is a strategic brand-building position.
Key Responsibilities? Brand & Campaign Management
- Plan and execute marketing campaigns across Meta, Google, TikTok, and marketplace platforms
- Coordinate photoshoots, content creation, and influencer collaborations
- Develop monthly marketing calendars and promotional strategies
- Manage event marketing for nightlife and dining concepts
? Data & Performance Tracking
- Monitor KPIs: ROAS, campaign performance, footfall, AOV, conversion rates
- Analyze Foodpanda, Grab, Deliveroo dashboards and marketplace analytics
- Prepare weekly and monthly performance reports for leadership
- Support revenue optimization initiatives
? Cross-Functional Coordination
- Work closely with operations, chefs, bar teams, and external agencies
- Support brand launches and new concept rollouts
- Assist in loyalty program and digital asset development initiatives
Requirements
- 1–3 years experience in marketing (F&B; preferred but not mandatory)
- Strong understanding of digital marketing platforms
- Comfortable working with Excel/Google Sheets for data analysis
- Creative mindset with structured thinking
- Strong written and verbal communication skills
Preferred
- Experience in hospitality/nightlife marketing
- Basic graphic or Canva skills
- Understanding of paid ads and performance marketing
What We Offer
- Exposure to multiple F&B; brands
- Direct mentorship under senior leadership
- Prospect to work on brand launches and strategic growth initiatives
- Fast-growth environment with high ownership