21 Oct
|
All Things Baby
|
Lower Parel
21 Oct
All Things Baby
Lower Parel
We are hiring Growth Marketing Associate
Interested candidates can apply : https://forms.gle/1R4FcFzoW4GNPLB29
Pre-registration is preferred for faster processing.
Role Overview:
We're looking for a sharp, execution-focused Senior Executive to support day-to-day growth marketing across paid performance and CRM. This person will be hands-on in the platforms, Meta Ads Manager, Google Ads, Google Analytics, SQL and CleverTap, running campaigns, pulling data, and turning numbers into clear takeaways. It's a strong next step for someone who wants to build deep platform expertise and grow into a channel owner over time, working closely with the Senior Manager, New User Acquisition. The usage of AI in fetching data from these tools is a big plus!
Key Responsibilities
- Set up, launch, and manage day-to-day campaigns across Meta Ads Manager and Google Ads, budgets, audiences, creatives, and bids.
- Build and execute CRM/lifecycle campaigns in CleverTap, including segmentation, journeys, push/SMS/WhatsApp/email flows, and A/B tests.
- Monitor daily and weekly performance across acquisition and CRM channels; flag anomalies and opportunities early.
- Pull, clean, and analyze data from Meta, Google, CleverTap, and GA4 to build recurring and ad-hoc performance reports.
- Support the Senior Manager with funnel and cohort analysis to inform budget allocation and channel strategy.
- Coordinate with the Creative team to brief, test, and refresh ad creatives based on performance data.
- Maintain campaign trackers and dashboards, ensuring data accuracy across platforms and internal reporting.
- Execute structured A/B tests (creative, audience, messaging, journeys) and document learnings for the wider team.
- Stay current on platform updates (Meta, Google,
CleverTap) and proactively suggest ways to apply new features.
What We're Looking For
- 2 to 4 years of experience in digital/performance marketing or CRM execution, ideally at a D2C or platform business.
- Hands-on working knowledge of Meta Ads Manager and Google Ads comfortable running and optimizing live campaigns.
- Working experience with CleverTap (or a comparable CRM/engagement platform) for segmentation and campaign execution.
- Robust data and analysis literacy, comfortable in SQL, Excel/Sheets and GA4 at minimum; Shopify, GoKwik or a BI tool is a plus.
- Ability to translate raw numbers into a clear takeaway or recommendation, not just a data dump.
- Good collaboration skills to work closely with Creative, CRM, and the Senior Manager on shared priorities.
- Prior experience in baby, parenting, or D2C considered-purchase categories is a plus, but not required.
What Success Looks Like
- Campaigns across Meta, Google, and CleverTap run cleanly, on budget, and with minimal errors.
- Reporting and dashboards are reliable enough that the team trusts them for decision-making.
- A steady cadence of tests shipped and learnings documented, feeding directly into the acquisition strategy.
What We Offer
- Direct, hands-on exposure to the full growth marketing stack at a fast-growing D2C brand.
- A clear growth path toward owning a channel or workstream independently.
- Competitive compensation, benefits, and a collaborative growth marketing team.
Interested candidates can apply : https://forms.gle/1R4FcFzoW4GNPLB29
Pre-registration is preferred for faster processing.
Job Type: Full-time
Pay: Up to ₹900,000.00 per year
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
📌 Growth Marketing | Luxury Omnichannel | Lower Parel
🏢 All Things Baby
📍 Lower Parel