Job Description – SEO & Digital Marketing Executive

Company: Ombrulla

Position: SEO & Digital Marketing Executive

Experience: 2–4 Years

Employment Type: Full-Time

Industry: Industrial AI, IoT, B2B Technology & SaaS

Job Summary

Ombrulla is looking for a result-oriented SEO & Digital Marketing Executive to improve our website's search engine rankings, increase organic traffic, generate more clicks from Google Search, and convert website visitors into qualified business leads.

The ideal candidate should have proven experience in SEO, Google Search Console, Google Analytics, keyword optimization, content marketing, and B2B digital marketing.

Key Responsibilities

Search Engine Optimization (SEO)

Develop and execute SEO strategies to achieve top Google rankings for targeted business keywords.

Conduct keyword research, competitor analysis, and on-page, off-page, and technical SEO.

Improve organic search impressions, clicks, CTR, and website traffic.

Optimize website pages, blogs, and landing pages for search visibility and lead conversion.

Monitor Google Search Console and resolve SEO performance issues.

Digital Marketing

Plan and execute digital marketing strategies to increase brand visibility, website traffic, and inbound enquiries.

Manage social media channels, particularly LinkedIn, including content planning, posting, and engagement.

Develop and promote blogs,



articles, case studies, product updates, and marketing campaigns.

Plan and optimize Google Ads, LinkedIn Ads, email marketing, and lead generation campaigns.

Improve landing pages, calls to action, and website conversion rates.

Identify opportunities to reach B2B decision-makers in target industries and markets.

Coordinate with business development and content teams to execute marketing initiatives.

Analytics & Reporting

Track campaign performance using Google Analytics 4, Google Search Console, and other marketing tools.

Prepare weekly and monthly performance reports with measurable results and improvement plans.

Monitor marketing ROI, lead generation, traffic sources, and conversion performance.

Required Skills

2–4 years of hands-on SEO and digital marketing experience.

Proficiency in Google Search Console, GA4, SEMrush, Ahrefs, and Google Ads.

Experience with LinkedIn marketing, social media management, content marketing, and email campaigns.

Strong understanding of B2B lead generation, website optimization, and conversion tracking.

Valuable analytical, communication, and content writing skills.

Experience in B2B technology, SaaS, AI, or industrial sectors preferred.

Pay: ₹20,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Sr. SEO Analyst (Kochi)
🏢 Ombrulla P
📍 Kochi