- Responsible for managing Google, Facebook & Instagram channels for performance marketing and affiliate marketing.
- Create, execute and optimize campaigns end-to-end on various channels to maximize ROAS.
- Innovate with new campaign ideas and share them with other team members.
- Work with the design and content teams to develop best-in-class marketing campaigns optimized for new user acquisition & conversion, relevance, and customer preferences.
- Work closely with the team leads to create & drive strategy with the right prioritization of initiatives to deliver the highest returns on performance marketing spends.
- Continuously track and measure campaign level, ad-set level, and ad level performance and come up with actionable insights.
- Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and prepare performance reports.
- Acquire insights into online marketing trends in the industry, best practices,
and keep strategies up-to-date.
- Collaborate with internal stakeholders on campaign production schedules, modify activity and notify stakeholders of relevant outcomes, fluctuations, and plans.
Requirements:
- 1 years of experience in campaign management/ managing Google/Facebook ads.
- Bachelor's Degree in relevant Fields.
- Certified course in Digital Marketing.
- Excellent analytical skills
- Good communication & interpersonal skills
Job Type: Full time
Pay: ₹180,000.00 - ₹300,000.00 per year
Ability to commute/relocate:
- Dombivli, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Experience:
- total work: 1 year (Preferred)
License/Certification:
- Any Digital Marketing Certification ? (Required)