Position Title General Manager
- Corporate Communication Geographical Location Mumbai Job Overview The General Manager
- Corporate Communication will be responsible for overseeing internal and external communications, media, and public relations at VFS Global. Additionally, the role entails developing and implementing comprehensive Corporate Communication and media strategies, as well as assessing their effectiveness to ensure they align with the company's branding and strategic goals.

Job Description
Communication Strategies
• Lead communication strategies aligned with business objectives to enhance the company's brand image and equity.
• Identify target audiences and develop tailored communication plans to meet their specific needs.
• Formulate media management and corporate communication policies and guidelines.
• Oversee reputation management across diverse platforms, including print, digital, social media, and online advertising.
• Collaborate with media agencies to create communication plans that support strategic objectives.
• Plan and execute media releases and advertisements for new business initiatives.
• Strategize pre-launch and post-launch activities to strengthen brand presence and drive market development.
• Research and implement industry best practices for brand building and effective communications. Comprehensive Communication Management
• Ensure cost-effectiveness and maintain budgetary control for all activities within the Corporate Communications Department.
• Uphold compliance with ISO 9001 standard operating procedures (SOPs) and maintain quality standards across all communication efforts.
• Oversee Marketing Communications, Internal Communications,



PR & Media Management, and Client Relationship Management. Team Management & Succession Planning
• Manage and develop staff, including performance management, training, and career development.
• Create and maintain a robust talent pipeline to ensure succession planning (1:2 ratio). Sustainability
• Oversee corporate governance within the assigned region, ensuring alignment with organisational principles, policies, and regulations.
• Promote judicious use of natural resources and adhere to the organisation's workplace, health, and safety policies, objectives, and guidelines.
• Drive the organisation's sustainability initiatives, working towards achieving established targets. Anti Bribery Management Systems (ABMS)
• Follow the ABMS roles and responsibilities details as prescribed on the ABMS manual. a. Understanding of ethical standards and the importance of integrity in business practices. b. Ability to identify and evaluate risks related to bribery in various business contexts. For more detailed explanation, follow the ABMS manual. Education
• Graduate/Postgraduate/Master's degree or global equivalent in Communications, Marketing, or a related field. Experience
• Over 10+ years of work experience in the Corporate Communications role or a similar role.
• Should have knowledge of drafting Press releases, Opinion pieces, crisis notes, internal communication pieces
• Should have worked on integrated communications campaigns (mix of advertising, PR, Social nd direct)
• Should have worked with influencers and have good understanding and knowledge of all social channels
• Excellent media relations especially with business media in print and electronic.

📌 General Manager (Mumbai)
🏢 VFS Global
📍 Mumbai