21 Oct
|
EYP Creations
|
Sahibzada Ajit Singh Nagar
21 Oct
EYP Creations
Sahibzada Ajit Singh Nagar
Job Description
Assistant Manager – Brand Solutions Department: Brand Solutions Designation: Assistant Manager – Brand Solutions Reporting To: AVP – Brand Solutions
Location:
Mohali
About the Role
We are looking for an Assistant Manager – Brand Solutions who can drive client relationships, business development, brand partnerships, campaign ideation, influencer collaborations, and end-to-end campaign execution. The role requires a combination of strategic thinking, creativity, client servicing, market understanding, sales orientation, and team management to develop impactful brand solutions and deliver successful campaigns.
Key Responsibilities
1. Client Servicing & Relationship Management
• Develop and maintain robust relationships with existing and potential corporate clients, sponsors, and exhibitors.
• Understand client requirements, brand objectives, and business needs.
• Address client queries with a solution-oriented approach and ensure timely resolution.
• Translate client objectives into actionable brand strategies and solutions. 2. Ideation & Strategy Development
• Conceptualize innovative IP ideas and brand solutions for new collaborations and existing campaigns.
• Develop creative and customized pitch decks based on client requirements and market opportunities.
• Research relevant trends and consumer insights to strengthen campaign strategies.
• Brainstorm and develop unique, market-relevant ideas for brand activations and influencer campaigns. 3. Lead Generation & Business Development
• Identify and generate new business opportunities through various platforms and networking channels.
• Conduct research to identify prospective industries, corporate activation opportunities, sponsors, and potential partnerships.
• Explore new opportunities and develop them into compelling client proposals.
• Support business development initiatives and contribute towards achieving team sales objectives. 4. Influencer Marketing & Onboarding
• Identify, scout, and onboard relevant influencers based on campaign objectives and brand values.
• Develop influencer collaboration strategies to maximize campaign reach and effectiveness.
• Coordinate with influencers and internal stakeholders for smooth campaign execution.
• Build and maintain strong professional relationships with influencers. 5. Campaign Execution & Special Projects
• Plan and oversee the execution of digital, on-ground, and integrated marketing campaigns.
• Coordinate with internal teams, clients, influencers, vendors, and other stakeholders for timely execution.
• Manage festival marketing and BTL initiatives to enhance brand awareness and engagement.
• Contribute creative ideas and execution support to special projects. 6. Reporting & Documentation
• Maintain accurate records of campaigns, client communications, feedback, and project status.
• Prepare and support campaign performance reports and ROI analysis.
• Develop case studies and documentation showcasing campaign outcomes and success stories.
• Ensure timely and structured reporting to management. 7. Market Intelligence & Industry Trends
• Stay updated on market trends, competitor activities, emerging opportunities, and developments within client industries.
• Track industry trends and identify potential opportunities for brand solutions and content partnerships.
• Share relevant market insights with the team to support business and strategy development. 8. Team Leadership & Performance Management
• Lead, mentor, and support team members to achieve individual and team objectives.
• Set, monitor, and track individual and team sales goals and KPIs.
• Provide guidance and training to improve team capabilities and productivity.
• Ensure accountability and effective execution across assigned responsibilities. Key Skills & Competencies
• Client Relationship Management
• Business Development & Lead Generation
• Brand Strategy & Solution Development
• Creative Ideation & Pitching
• Influencer Marketing
• Campaign Planning & Execution
• Market Research & Industry Analysis
• Presentation & Communication Skills
• Negotiation & Stakeholder Management
• Team Leadership & People Management
• Reporting & Documentation
• Strong commercial and problem-solving approach Key Performance Areas The role will primarily be evaluated across the following areas: Client Servicing & Relationship Management Ideation & Strategy Development Lead Generation & Market Research Influencer Marketing & Onboarding Campaign Execution & Special Projects Reporting & Documentation Market Intelligence & Industry Trends Team Leadership Ideal Candidate The ideal candidate should be a creative, commercially driven, and client-focused professional with the ability to identify business opportunities, develop innovative brand solutions, manage client relationships, and lead campaigns from ideation through execution. The candidate should be comfortable working in a fast-paced environment and collaborating with multiple stakeholders while managing team performance and business objectives.
📌 Assistant Manager – Brand Solutions (Sahibzada Ajit Singh Nagar)
🏢 EYP Creations
📍 Sahibzada Ajit Singh Nagar