21 Oct
|
AR GLOBAL HUB
|
Hyderabad
21 Oct
AR GLOBAL HUB
Hyderabad
Company Description AR GLOBAL HUB is a global education consultancy that supports students in achieving their aspirations of studying abroad in destinations such as the UK and Canada. The organization specializes in university admissions, visa guidance, IELTS coaching, and personalized counseling tailored to each student’s goals. With a focus on simplifying the complexities of international education, AR GLOBAL HUB provides transparent pathways and structured support throughout the application journey. The team is driven by a mission to empower students with the right opportunities and resources to succeed in global learning environments. Role Description This is a full-time, on-site role for a Digital Marketing Manager | EdTech based in Hyderabad. The Digital Marketing Manager will plan, execute, and optimize digital campaigns across channels such as search, social media, email, and display to drive student inquiries and brand awareness. Daily responsibilities include managing paid and organic campaigns, overseeing content and creatives, monitoring performance metrics, and preparing regular reports on campaign effectiveness. The role also involves collaborating with counseling and admissions teams to align marketing initiatives with enrollment goals, managing the brand’s online presence,
and identifying opportunities for growth in the EdTech and study-abroad segments. The manager will stay updated on digital marketing trends and competitor activities to inform strategy and improve overall marketing performance. Qualifications
• Strong skills in digital marketing strategy, campaign planning, and performance optimization.
• Experience with SEO, SEM, social media marketing, and email marketing tools and platforms.
• Ability to analyze data using analytics tools (e.g., Google Analytics, ad platform dashboards) and translate insights into actions.
• Competence in content planning and coordination with designers and writers to produce effective marketing assets.
• Knowledge of the education or EdTech sector, preferably in study-abroad or test-prep services.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant certifications in digital marketing are an advantage.
• Strong communication, collaboration, and stakeholder management skills, with the ability to work in a fast-paced, target-driven environment.
• Proficiency with CRM or marketing automation tools is beneficial.
📌 Digital Marketing Manager | EdTech (Hyderabad)
🏢 AR GLOBAL HUB
📍 Hyderabad