About the Role
We are looking for a Social Media Manager with a solid understanding of content, visual storytelling, language, and current digital trends. This role goes beyond scheduling posts — we need someone who understands what makes content work, why it works, and how to make a brand stand out. You will work primarily with luxury and premium brands, where visual aesthetics, brand voice, attention to detail, and cultural relevance are critical.

Key Responsibilities
• Develop content strategies that align with brand positioning, audience behaviour, and current trends.
• Have a sharp understanding of what content works in the present moment and identify opportunities before they become mainstream.
• Write compelling captions, headlines, hooks, and on-screen text with a strong command of language.
• Understand visual storytelling, art direction, typography, composition, and premium design standards.
• Brief and collaborate closely with video editors, graphic designers, and creative teams to translate ideas into high-quality content.
• Maintain consistency in brand voice, visual identity,



and overall content quality.
• Research competitors, emerging formats, cultural trends, and audience preferences to generate relevant content ideas.
• Review creative outputs critically and provide clear, actionable feedback to improve the final execution.
• Analyse content performance and use insights to improve future strategies. What We’re Looking For
• Strong content sense — an instinct for identifying what is relevant, engaging, and worth publishing.
• Excellent writing skills and a strong command of English.
• A refined visual eye and an understanding of luxury, premium aesthetics, and sophisticated brand communication.
• The ability to distinguish between content that simply looks good and content that actually works.
• Strong communication skills to brief, guide, and collaborate with designers and video editors.
• An understanding of Instagram, YouTube, and other relevant social platforms, including their evolving content •

📌 Social Media Manager (Hyderabad)
🏢 The Reel Store
📍 Hyderabad