Role Overview: Lead social media and content strategy for Panorama Music and Panorama Studios' South Indian film division. Oversee digital presence across a multi-language portfolio including Hindi, Bollywood, Marathi, Gujarati, Malayalam, and South Indian music/films.
Experience:
4-6 years in social media, digital content, or entertainment marketing. Role Overview: Lead social media and content strategy for Panorama Music and Panorama Studios' South Indian film division. Oversee digital presence across a multi-language portfolio including Hindi, Bollywood, Marathi, Gujarati, Malayalam, and South Indian music/films.
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Key Responsibilities
• Domain Knowledge: Deep familiarity with Instagram/YouTube, short-form video storytelling, memes, and internet culture.
• Cultural Awareness: Strong grasp of Hindi/Bollywood music along with interest/knowledge in Marathi, Gujarati, Malayalam, and South Indian cinema.
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Skills:
Solid conceptual thinking, data-driven mindset,
and cross-team communication.
• Strategy & Management: Lead end-to-end social media strategy across Instagram, YouTube, Facebook, and other key platforms.
• Content & Campaigns: Conceptualize and produce social-first assets (Reels, short-form videos, memes, carousels, stories) for music releases, film trailers, actors, and cultural moments.
• Localization & Trends: Develop region
- and language-specific content strategies while leveraging emerging trends, formats, and digital culture.
• Execution & Analytics: Manage publishing calendars and monitor performance analytics to optimize audience engagement.
• Candidates with relevant experience in the Music & Entertainment industry can share their resume at
[email protected] along with their current CTC, expected CTC and notice period.
📌 Social Media Manager – Panorama Music (Mumbai)
🏢 Panorama Music
📍 Mumbai