21 Oct
|
Universal Education
|
Mumbai
21 Oct
Universal Education
Mumbai
Universal Education Group | Urgent Hiring
Experience: 0–2 years
Location: Malad, Mumbai
Function: Social Media & Digital Content
Work Mode: Onsite | Full-time
About Universal Education
Universal Education is a diverse education group with a portfolio spanning K–12 schools offering multiple curricula, including IB, CBSE, ICSE and Cambridge, alongside higher education through Universal SkillTech University in Vasai.
With institutions across Mumbai, Nashik, Chhatrapati Sambhajinagar, Bengaluru and Trichy, our brands cater to learners across different age groups and educational environments.
The Role
We’re looking for a proactive, creative and hands-on Social Media Executive to support the day-to-day social media management of multiple education brands. This role involves creating and publishing a high volume of content, coordinating with schools and agencies, and ensuring timely execution across social media platforms.
The ideal candidate is organised, driven and comfortable working in a fast-paced environment, with the initiative to take tasks from brief to completion.
Key Responsibilities
Social Media Management & Content Execution
- Manage day-to-day social media activities across multiple school and university brands on Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
- Create, adapt and schedule a high volume of social media posts, stories and creatives while maintaining brand consistency and quick turnaround times.
- Manage multiple content calendars and track daily post requests, approvals, publishing schedules and pending deliverables.
- Create social media creatives and templates independently using Canva or other design and editing tools.
- Write engaging captions and creative copy suited to each brand and its audience.
- Manage post publishing, stories, comments and direct messages, ensuring timely and appropriate responses.
- Support admissions campaigns, school events, student achievements,
examination results, festivals and other institutional communication.
- Maintain social media trackers for content planning, publishing, page management and performance reporting.
- Monitor platform performance, prepare monthly social media reports and identify opportunities to improve content based on insights.
School & Agency Coordination
- Coordinate with school teams to collect post requests, event information, photographs, videos and other content requirements. Ensure completion of tasks within stipulated timelines.
- Coordinate with external agencies for content deliverables, publishing requirements and Google Business Profile (Google My Business) updates.
Creative & On-Ground Support
- Support on-ground coverage of school and university events, activities, shoots and celebrations as required.
- Assist with video production by coordinating with videographers, editors on basic edits and content requirements.
- Demonstrate a robust visual sensibility, with an understanding of framing, transitions, pacing, aesthetics and social-first video formats.
- Identify opportunities to capture everyday school and campus moments and turn them into engaging social media content.
What We’re Looking For
- 0–2 years of experience in social media management, digital content or a related field. Freshers with relevant internships and a strong portfolio may also apply.
- Strong written and verbal English communication skills.
- Hands-on knowledge of Canva and other basic design or video-editing tools.
- Familiarity with Instagram, Facebook, Meta Business Suite and other social media platforms.
- Good organisational skills and the ability to manage multiple brands, requests and deadlines simultaneously.
- A keen eye for design, visual aesthetics, content quality and attention to detail.
- A proactive, resourceful mindset with the ability to work independently.
- Willingness to travel to school and university campuses and support on-ground shoots and events as required.
📌 Social Media Executive (Mumbai)
🏢 Universal Education
📍 Mumbai