What you'll do▪ Lead marketing solution design on Marketing Cloud Engagement today, with the program moving toward Marketing Cloud Next and Data 360.

▪ Run discovery with marketing stakeholders and own the requirements summary, corrected and approved.

▪ Own the marketing design and every decision in it — journeys, segmentation, consent and the data model behind them — and get client sign-off before build.

▪ Hold the end-to-end view: how marketing data flows to and from Salesforce Core, Data 360 and the client's enterprise data platform.

▪ Decide defect versus change request and agree the test with the client before UAT opens.

▪ Work alongside the program's technical leads so the marketing solution and the platform stay one solution.

▪ Prototype in the platform to settle a design rather than describing it.

How you'll use AI▪ Use AI to draft requirements, PRDs, journey designs and options analysis, then correct the synthesis and make the call.

▪ Direct agentic tooling against a sandbox to prove a marketing design before it is committed.

▪ Review generated work critically before it moves. Generated work fails plausibly — complete, well-formed, internally consistent and wrong — and you are the one who catches it.

▪ Answer one question about anything you approve:



what did you change or correct before you approved it? A reviewer who never has an answer is not reviewing.

▪ Work fluently in whatever the engagement runs on — Claude, Microsoft Copilot, GitHub Copilot, platform assistants, or the client's own stack. The activity is mandatory; the tool usually is not.

QualificationsRequired▪ 10+ years of relevant experience, including client-facing consulting

▪ Marketing Cloud Engagement solution design and implementation — journeys, data extensions, segmentation and integration with Salesforce Core

▪ Experience running discovery and owning a design through client sign-off

▪ Marketing Cloud Consultant or Marketing Cloud Email Specialist certification

▪ Demonstrated, current use of AI tools in discovery and design

▪ Strong written and spoken communication, and the ability to explain complex topics to technical and non-technical audiences

Preferred▪ Hands-on Marketing Cloud Next experience, or a transparent grasp of how it differs from Marketing Cloud Engagement

▪ Working knowledge of Data 360 architecture and identity resolution

▪ Data Cloud Consultant certification

▪ A senior engineer moving into architecture is welcome — show us the solutions you have owned

📌 SFMC Technical Architect (Chennai)
🏢 Perficient India
📍 Chennai