Company Description TalentKraft Consulting is a professional services firm specializing in talent solutions and digital growth for up-to-date businesses. The company partners with clients across industries to design data-driven strategies that improve performance, strengthen teams, and accelerate online revenue.

TalentKraft Consulting places strong emphasis on measurable outcomes, continuous learning, and practical innovation. Team members are encouraged to take ownership of their work, collaborate across functions, and stay ahead of trends in digital marketing and e-commerce.

Role Description This is a full-time remote role for a Senior PPC Manager (E-commerce). The Senior PPC Manager will plan, execute, and optimize pay-per-click campaigns across search, social, and display platforms to drive online sales and customer acquisition for e-commerce clients.

Day-to-day responsibilities include keyword research, ad copy creation, campaign setup, budget management, bid optimization, and performance monitoring. The role involves analyzing web analytics and advertising data to identify trends, test hypotheses, and refine targeting and messaging. The Senior PPC Manager will collaborate with marketing, design, and client teams to align campaigns with broader digital marketing strategies and report on results with explicit, actionable insights.

Qualifications





- Candidates should possess strong Digital Marketing and Marketing skills, with a focus on performance-driven e-commerce campaigns.
- Candidates should possess Web Analytics skills, including experience using tools such as Google Analytics or similar platforms to measure and optimize campaign performance.
- Candidates should possess Social Media Marketing skills, particularly in managing paid social campaigns across platforms like Meta, TikTok, and LinkedIn.
- Candidates should possess Lead Generation skills, with experience designing and optimizing funnels to increase conversions and customer lifetime value.
- Proven experience managing significant PPC budgets and delivering ROI-focused results for e-commerce brands.
- Strong analytical and Excel or spreadsheet skills, with the ability to interpret data and present clear recommendations.
- Excellent written and verbal communication skills, including experience preparing performance reports for stakeholders or clients.
- Ability to work independently in a remote setting, manage multiple campaigns, and meet deadlines in a fast-paced environment.
- Familiarity with major ad platforms (e.g., Google Ads, Microsoft Advertising, Meta Ads) and e-commerce platforms (e.g., Shopify, Magento, WooCommerce) is beneficial.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

📌 Senior PPC Manager (E-commerce) (India)
🏢 TalentKraft Consulting
📍 India