21 Oct
|
HireFlexperts
|
Noida
21 Oct
HireFlexperts
Noida
Job Title: SENIOR SEO EXECUTIVE – ON-PAGE
Experience: 2-5 Years
Location: Noida
Mode:Onsite
Job Summary
We are looking for a Senior SEO Executive – On-Page Focus to take ownership of on-page, content, and technical SEO across multiple client projects. This role requires hands-on experience in website audits, content optimization, generative engine optimization (GEO), Core Web Vitals, and GA4/GSC analysis, along with the ability to guide and review off-page work executed by a separate team.
The ideal candidate is execution-driven, data-oriented, and capable of translating SEO insights into clear action plans for content writers, developers, and off-page executives.
Roles and Responsibilities
On-Page and Content SEO
- Own on-page SEO strategy and execution for 15–25 client projects simultaneously.
- Perform detailed on-page audits covering content, meta tags, headings, internal linking, and URL structure.
- Optimize content based on search intent, SERP analysis, and competitor content gaps.
- Improve click-through rates (CTR) using Google Search Console data, including titles, meta descriptions, and structured content.
- Address thin content, duplicate content, keyword cannibalization, and content hierarchy issues.
- Plan and implement topic clusters and internal linking strategies.
- Apply local on-page SEO principles, including NAP consistency and location pages.
- Use AI-assisted content optimization tools while following Google guidelines.
Technical SEO
- Address crawlability and indexing issues involving robots.txt, XML sitemaps, canonical tags, and redirects.
- Monitor and improve Core Web Vitals (LCP, CLS, and INP) in coordination with developers.
- Conduct technical audits using Screaming Frog, Google Search Console, PageSpeed Insights, SE Ranking, and similar tools.
- Ensure SEO best practices are followed during website changes, migrations, and new page launches.
Analytics and Reporting
- Set up and analyze GA4,
Google Search Console (GSC), and Google Tag Manager (GTM) events.
- Track organic performance, landing-page metrics, and conversion data.
- Use performance data to prioritize optimization tasks and measure impact.
Off-Page Coordination (Oversight Only)
- Guide off-page teams on anchor-text strategy, link-quality standards, and page-level link priorities.
- Review off-page deliverables for alignment with SEO strategy; direct backlink execution is not required.
Collaboration and Ownership
- Collaborate closely with content writers, developers, and project managers.
- Create clear SEO briefs and actionable optimization plans.
- Meet deadlines, maintain quality standards, and drive measurable SEO improvements.
Requirements
- 2–5 years of hands-on on-page and technical SEO experience; agency experience is preferred.
- Robust understanding of search intent, content optimization, technical SEO fundamentals, Core Web Vitals, and page experience.
- Practical experience with GA4, GSC, GTM, Screaming Frog, SEMrush, Ahrefs, and/or SE Ranking.
- Experience optimizing websites across multiple industries.
- Ability to manage high-volume project workloads with a structured approach.
- Good written and verbal communication skills for coordination with content and development teams.
Soft Skills
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple tasks.
- Comfort working collaboratively in a team environment.
Skills and Qualifications
- Bachelor’s degree in Marketing, Computer Science, or a related field; 2–5 years of SEO experience and a strong SEO portfolio are preferred.
- Proven experience as an SEO specialist.
- Strong understanding of Google algorithm updates and SEO best practices.
- Analytical mindset with a focus on practical execution.
- Experience using Google Analytics for SEO analysis.
- Experience with generative engine optimization (GEO), including AI Overviews and AI search tools such as Claude, ChatGPT, Perplexity, and Gemini.
📌 Search Engine Optimization Executive (Noida)
🏢 HireFlexperts
📍 Noida