About the RoleAs a Publisher Development Manager at Adapex, you will identify, engage, and close high-value partnerships with digital publishers across web, mobile, gaming, and CTV. This role requires a proactive hunter with deep understanding of digital media, strong relationship-building skills, and the ability to drive meaningful revenue impact. You will work closely with the Chief Revenue Officer and collaborate cross-functionally with Yield, AdOps, Product, and Marketing teams.

ResponsibilitiesPipeline Generation &

• Prospecting

- Actively hunt for new publisher opportunities with high-volume outreach via phone, email, LinkedIn, virtual meetings, and conferences.
- Identify mid-tier and premium publishers and clearly articulate the Adapex value proposition.
- Maintain a healthy, accurate pipeline and consistently meet or exceed sales activity metrics.

Consultative Sales & • Closing

- Conduct discovery to understand publisher ad stacks, SSP relationships, GAM/Ad Manager setup, header bidding configurations, and monetization challenges.
- Present tailored solutions demonstrating how Adapex improves publisher yield, revenue, and operational efficiency.
- Manage deals from prospecting through negotiation and close.
- Collaborate closely with senior management to accelerate strategic opportunities.

Internal Collaboration & • Enablement

- Work with Analytics, Yield, and AdOps to create custom proposals and revenue projections.




- Communicate regularly with your supervisor on active deals, blockers, and opportunities.
- Maintain detailed CRM records, ensuring pipeline visibility and forecasting accuracy.
- Contribute to sales playbooks, messaging frameworks, and competitive positioning as needed.

Market Insight & • Representation

- Stay current on industry trends, competitive platforms, privacy shifts, and programmatic innovations.
- Represent Adapex at industry events when required.

QualificationsRequired

- Experience in Publisher Development, AdTech Sales, or a related digital media role preferred.
- Strong understanding of the digital advertising ecosystem, including SSPs, exchanges, ad servers, and header bidding.
- Demonstrated track record of hunting, prospecting, closing deals, and achieving revenue targets.
- Consultative, customer-focused mindset with robust relationship development skills.
- Excellent communication and presentation capabilities.
- Creative problem solver with strong analytical abilities.
- Highly organized and able to work independently in a fast-paced environment.
- Self-motivated hunter who thrives on generating new business.
- Existing relationships with mid-tier or premium publishers.
- Experience with GAM/Google Ad Manager, Prebid, or programmatic yield strategies.
- Background in SaaS, martech, or data-driven monetization platforms.

📌 Publisher Development Manager - India
🏢 Adapex
📍 India