21 Oct
|
App Deft
|
Sahibzada Ajit Singh Nagar
21 Oct
App Deft
Sahibzada Ajit Singh Nagar
: Performance Marketing Executive
Location: Mohali, Punjab
Work Mode: Work from Office (WFO)
Experience: 2–3 Years
Salary: Up to ₹28,000 per month
Employment Type: Full-Time
Important Note: This is a strictly Work-from-Office position based in Mohali. Candidates who are currently based in Mohali or nearby Tricity locations and are available for a face-to-face interview in Mohali should apply. Remote candidates and applicants unavailable for an in-person interview are requested not to apply.
About the Role
We are looking for a result-oriented Performance Marketing Executive with 2–3 years of hands-on experience in planning, executing, and optimizing paid advertising campaigns across Meta, Google, and LinkedIn platforms.
The ideal candidate should have practical experience in generating leads, managing advertising budgets, improving campaign performance, and analyzing marketing metrics to achieve business objectives.
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns across Meta Ads (Facebook & Instagram), Google Ads, and LinkedIn Ads.
- Manage Facebook and LinkedIn advertising campaigns for lead generation and brand awareness.
- Conduct audience research, competitor analysis, keyword research, and campaign planning.
- Monitor campaign performance, budgets, CPC, CPM, CTR, CPL, and conversion rates.
- Optimize campaigns to improve lead quality, conversions, and return on ad spend (ROAS).
- Create and test ad creatives, copy, headlines, audience segments, and landing pages.
- Set up and monitor conversion tracking, pixels, and campaign analytics.
- Prepare regular performance reports and provide actionable insights.
- Collaborate with the sales and content teams to align campaigns with business goals.
- Stay updated with the latest advertising trends, platform updates, and performance marketing strategies.
Required Skills & Qualifications
- 2–3 years of relevant experience in performance marketing and paid advertising.
- Hands-on experience with Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.
- Strong understanding of Facebook Ads and LinkedIn Ads for lead generation.
- Knowledge of campaign optimization, retargeting, audience targeting, and conversion tracking.
- Experience with Google Analytics 4 (GA4), Google Tag Manager, and Meta Pixel will be an advantage.
- Strong analytical skills and the ability to interpret campaign data.
- Good communication, problem-solving, and reporting skills.
Compensation & Benefits
- Salary up to ₹28,000 per month, depending on skills and experience.
- Full-time, office-based prospect in Mohali.
- Opportunity to work on performance-driven digital marketing campaigns.
How to Apply Interested candidates who meet the experience criteria and are available for a face-to-face interview in Mohali can share their updated resumes at:
Email:
[email protected]
Please apply only if you are comfortable working from the Mohali office and can attend an in-person interview.
Work Location: In person
📌 Performance Marketing Executive (Sahibzada Ajit Singh Nagar)
🏢 App Deft
📍 Sahibzada Ajit Singh Nagar