Department: Digital Marketing

Experience: 1–3 Years

Employment Type: Full-Time

Location: Jaipur, Rajasthan (Work From Office)

Job Overview:

We are looking for a result-oriented Off-Page SEO & Link Building Executive to strengthen website authority, improve search engine rankings, and increase organic visibility through effective off-page SEO strategies. The ideal candidate should have hands-on experience in backlink building, link acquisition, competitor backlink analysis, and domain authority improvement.

Key Responsibilities:

- Plan and execute off-page SEO strategies to improve keyword rankings and website authority.
- Build high-quality backlinks through guest posting, niche edits, contextual links, and relevant website outreach.
- Identify and evaluate backlink opportunities based on domain authority, relevance, traffic, and link quality.
- Conduct competitor backlink analysis to discover recent link-building opportunities.
- Manage blogger outreach, guest posting, and relationship building with website owners and publishers.
- Perform link gap analysis and develop strategies to acquire relevant, high-quality backlinks.
- Monitor existing backlinks, identify toxic or spammy links, and maintain a healthy backlink profile.
- Use SEO tools such as Ahrefs, Semrush, Moz,



and Google Search Console for backlink analysis and performance tracking.
- Track and report key metrics, including referring domains, backlinks acquired, domain rating, and keyword ranking improvements.
- Stay up to date on Google algorithm updates, SEO best practices, and ethical link-building techniques.

Required Skills & Qualifications:
- 1–3 years of hands-on experience in off-page SEO and link building.
- Robust understanding of backlinks, referring domains, anchor text optimization, and link quality assessment.
- Experience in guest posting, blogger outreach, contextual link building, and competitor backlink research.
- Familiarity with Ahrefs, Semrush, Moz, and Google Search Console.
- Good communication, research, negotiation, and analytical skills.
- Ability to identify relevant websites and execute scalable link-building campaigns.
- Knowledge of white-hat SEO practices and Google Search guidelines.

Preferred

- Practical experience in acquiring quality backlinks for multiple websites or industries.
- Ability to focus on backlink quality, relevance, and long-term SEO growth rather than just link quantity.
- A proactive approach to achieving monthly link-building targets and improving organic performance.

📌 Off-Page SEO & Backlink Executive (Jaipur)
🏢 The cogent
📍 Jaipur