Plan Facebook and Instagram content; coordinate creatives; publish consistently; manage communities;
build and optimize Meta campaigns; set up audiences, retargeting, Pixel and Conversions API; test creatives and improve lead quality with sales teams.
Expected Deliverables / KPIs
- Monthly content calendar completed on time
- consistent posting
- Improvement in reach, engagement and follower quality
- Campaigns launched without tracking errors
- CPL/CAC within approved targets
- Improved lead quality and ROAS
- weekly optimization and monthly reporting
- structured testing log.
Mandatory Skills
- Meta Ads Manager
- campaign strategy
- audience research
- Pixel and Conversions API
- content planning
- copy and creative briefing
- organic social growth
- A/B testing
- analytics
- budget optimization
- lead-generation funnels
Pay: ₹10,000.00 - ₹40,000.00 per month
Benefits
- Adaptable schedule
- Paid sick time
- Paid time off
Work Location: In person
📌 Meta Ads and Social Media Marketing Expert (Vastral)
🏢 ThinkTanker
📍 Vastral
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