21 Oct
|
Swan Energy
|
Mumbai
21 Oct
Swan Energy
Mumbai
Company Name: Swan Realty ( https://www.swanrealty.co.in/ )
Location : BKC, Mumbai
Key Responsibilities
- Strategic Planning & Launches: Plan and execute comprehensive project-specific marketing plans, go-to-market strategies, and end-to-end project launches (pre-launch, soft launch, grand launch).
- Lead Generation & CRM Alignment: Drive qualified leads across digital and offline channels; closely coordinate with sales and CRM teams to monitor CPL, CPA, lead quality, and funnel conversions.
- Digital & Performance Marketing: Oversee digital strategy (SEO, SEM, social media, programmatic ads, and performance budgets) to optimize campaign ROI and online reputation.
- Brand & Communication: Ensure consistent brand identity, overseeing collateral development (brochures, walkthroughs, hoardings, digital creatives) in partnership with creative agencies.
- On-Ground Activations & Site Branding: Manage site branding, experience centers, sample flats, broker meets, exhibitions,
and customer engagement events.
- Compliance & MIS: Ensure all marketing communications strictly comply with RERA norms and company policies; present campaign performance dashboards and MIS to senior leadership.
Candidate Profile & Requirements
- Education: Full time MBA / PGDM in Marketing or Business Management.
- Experience: 7 - 11 years of core marketing experience specifically within the Real Estate sector.
- Technical/Tool Proficiency: -Hands-on experience with digital marketing tools (Google Ads, Facebook Ads Manager, HubSpot). High proficiency in MS Excel, PowerPoint, and CRM tools.
- Core Competencies: Real estate marketing lifecycle expertise, campaign planning, performance marketing, agency/vendor management, and stakeholder coordination.
📌 Marketing Manager (Mumbai)
🏢 Swan Energy
📍 Mumbai