: Marketing Executive – B2B Sales & Marketing

Company: IRA Plant Biotech

Job Title: Marketing Executive

Experience Required: Minimum 2–3 Years

Salary: Negotiable; will be decided based on interview performance, experience, and skills.

Job Summary

IRA Plant Biotech is looking for a proactive and result-oriented Marketing Executive to drive B2B sales and marketing activities. The candidate will be responsible for contacting business clients over the phone, pitching the company’s products, generating business leads, developing client relationships, and converting potential customers into business opportunities.

The ideal candidate should have strong communication and convincing skills, experience in B2B sales or telemarketing, and the ability to achieve sales targets.

Roles & Responsibilities

- Identify and contact potential B2B clients, companies, distributors, dealers, and other relevant business customers.
- Make outbound calls to prospective clients to introduce and pitch the company’s products.
- Understand customer requirements and explain product features, benefits, and business value.
- Generate qualified leads and convert prospects into customers.
- Follow up with interested clients, maintain regular communication, and drive sales closures.
- Build and maintain long-term business relationships with existing and prospective clients.
- Maintain records of customer interactions, leads, follow-ups, and sales activities.
- Coordinate with internal teams to respond to client enquiries, share product information, and support order processing.
- Conduct market research to identify current business opportunities, potential customers, and competitor activities.




- Achieve assigned calling, lead generation, and sales targets.
- Prepare regular reports on sales performance, customer feedback, and business development activities.

Required Skills
- Minimum 2–3 years of experience in B2B sales, telemarketing, inside sales, or business development.
- Excellent verbal communication, presentation, and negotiation skills.
- Strong ability to pitch products over phone calls and convince prospective clients.
- Experience in cold calling, lead generation, and client follow-ups.
- Good interpersonal skills and the ability to build professional relationships.
- Target-oriented mindset with strong persuasion and closing skills.
- Basic knowledge of MS Excel, email communication, and maintaining sales records.
- Ability to understand product information and communicate it clearly to business customers.
- Good time management, organisation, and problem-solving skills.

Preferred Qualifications
- Bachelor’s degree in Marketing, Business Administration, Commerce, or a related field.
- Experience handling corporate clients, distributors, dealers, or institutional customers.
- Experience in plant biotechnology, agriculture, horticulture, or related industries would be an added advantage.

Compensation Salary will be determined based on the candidate’s interview performance, relevant experience, communication skills, and overall suitability for the role.

Ideal Candidate Profile A confident and persuasive professional who can independently approach B2B companies, pitch products effectively, build a strong client pipeline, and contribute to the company’s sales growth.

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

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