Manager – Business Development & Sales – ASH (Fly Ash & Pond Ash)

Locations

Maharashtra | Gujarat | Chandigarh | Hyderabad | Nellore | Karnataka | Raichur | Gulbarga | Vijayawada | Chennai | Odisha | Uttar Pradesh | Madhya Pradesh | Assam

Experience

5–10 Years

Reporting To

Regional Head – Business Development & Sales – ASH

Role Purpose To drive business development, sales and ash disposal/utilization by securing orders from Thermal Power Plants and developing a strong customer base for Fly Ash and Pond Ash utilization. The role will be responsible for building relationships with ash generators and end users, developing transportation solutions, achieving business targets and driving profitable growth.

Key Roles & Responsibilities

1. Ash Business Development

- Identify and secure Fly Ash and Pond Ash disposal/utilization orders from Government and Private Thermal Power Plants.
- Develop relationships with Power Plant management, commercial, ash handling, environment and procurement teams.
- Understand ash generation, availability, quality, evacuation requirements and disposal challenges.
- Identify opportunities for ash lifting, transportation, disposal and utilization.
- Develop new business opportunities across assigned territories.

2. Thermal Power Plant Network

- Build and maintain a strong database of Government and Private Thermal Power Plants in the assigned region.
- Track upcoming tenders, EOI, RFPs, ash disposal contracts and long-term utilization opportunities.
- Develop relationships with key decision-makers at power utilities and power generation companies.
- Regularly visit power plants and understand their ash disposal and evacuation requirements.

3. Ash Sales & Utilization

- Develop and maintain a strong customer network across:
- Cement Plants
- RMC Plants
- Road & Highway Contractors
- NHAI Projects
- Builders & Real Estate Developers
- AAC / Brick / Block manufacturers
- Other approved ash utilization industries
- Identify upcoming projects and secure Fly Ash/Pond Ash offtake orders.
- Negotiate commercial terms and develop long-term customer relationships.
- Drive repeat business and increase ash utilization volumes.

4.



Transportation & Logistics

- Coordinate with transporters and internal logistics teams for movement of Fly Ash and Pond Ash from power plants to end users.
- Develop cost-effective transportation routes and solutions.
- Ensure timely lifting and delivery as per customer and power plant commitments.
- Monitor vehicle availability, turnaround time and transportation costs.
- Resolve transportation and delivery-related issues.

5. Sales & Commercial Management

- Achieve monthly, quarterly and annual volume, revenue and profitability targets.
- Prepare quotations and negotiate commercial terms with customers.
- Monitor market pricing, transportation rates and competitor activities.
- Ensure customer-wise profitability and commercially viable business.
- Follow up on collections and support timely recovery of receivables.

6. Tender & Contract Support

- Identify relevant Government, PSU and private tenders related to ash disposal, utilization and transportation.
- Coordinate with the Tendering, Finance, Legal and Operations teams for bid preparation.
- Support pre-bid meetings, commercial negotiations and contract finalization.
- Ensure compliance with tender and contractual requirements.

7. Market Development & Intelligence

- Continuously map:
- Thermal Power Plants
- Cement Plants
- RMC Plants
- NHAI / Road Projects
- Builders & Developers
- Infrastructure Projects
- Transporters and logistics partners
- Track ash generation, availability, pricing, demand and upcoming projects.
- Monitor government regulations and developments related to Fly Ash and Pond Ash utilization.
- Maintain an updated database of customers, power plants, projects and decision-makers.

8. Internal Coordination & Reporting

- Work closely with Operations, Logistics, Tendering, Finance,



Commercial and Legal teams for smooth execution.
- Maintain sales pipeline, customer database and project-wise opportunity reports.
- Provide regular updates on orders, volumes, collections, market developments and competitor activities.
- Prepare weekly and monthly sales MIS and forecasts.

Key Performance Indicators (KPIs)

- Fly Ash / Pond Ash Disposal Orders Secured
- Ash Volume Handled / Sold / Utilized
- Revenue & Contribution
- New Thermal Power Plant Accounts
- New Cement / RMC / Infrastructure Customers
- Customer & Project Acquisition
- Long-Term Offtake Contracts
- Transportation Cost Optimization
- Sales Pipeline & Conversion
- Collections & Receivables
- Customer Retention
- Regional Profitability

Ideal Candidate Profile

- 5–10 years of relevant experience in Fly Ash / Pond Ash / Ash Management / Power Plant / Logistics / Cement / RMC / Infrastructure.
- Proven experience in securing ash disposal and utilization orders from Thermal Power Plants.
- Robust understanding of Fly Ash and Pond Ash disposal, transportation, handling and utilization applications.
- Good network/database of Government and Private Thermal Power Plants.
- Established relationships with Cement Plants, RMC Companies, Road Contractors, NHAI, Builders and Infrastructure Companies.
- Good knowledge of ash-related tenders, commercial negotiations and transportation economics.
- Strong business development, sales, negotiation and customer relationship management skills.
- Ability to independently develop new markets and convert opportunities into business.
- Willingness to travel extensively across the assigned territory.

Core Accountability Thermal Power Plant Network → Ash Disposal Orders → Transportation → Customer Development → Ash Utilization/Sales → Revenue → Profitability.

The ideal candidate should have a strong existing network of Thermal Power Plants and ash-consuming customers and the ability to convert these relationships into sustainable Fly Ash and Pond Ash business.

Pay: ₹1,500,000.00 - ₹2,500,000.00 per year

Work Location: In person

📌 Manager – Business Development & Sales – ASH (Chennai)
🏢 Refex Industries
📍 Chennai