Department:Sales &

- MarketingReports To:Head of Sales &
- MarketingJob Purpose:To assist in strategic planning, execution, and leadership of the Sales &
- Marketing functionfor BOPP products. This role involves driving revenue growth, expanding market share, andensuring strong customer relationships while aligning with Key Responsibilities: Assist in developing and implementing sales & marketing strategies for BOPP products. Identify current markets, applications, and growth opportunities in domestic andinternational markets. Support in pricing strategies, promotional campaigns, and product positioning. Drive sales targets and ensure achievement of revenue and profitability goals. Manage key accounts and build long-term customer relationships. Oversee contract negotiations, order closures, and receivables management. Collaborate with marketing teams to develop campaigns, trade shows, and digitalmarketing initiatives. Ensure brand consistency and effective communication of value proposition. Conduct market intelligence on competitors, pricing trends,



and customer needs. Provide data-driven insights for decision-making and strategy refinement. Lead and mentor regional sales managers and marketing executives. Foster collaboration between sales, marketing, production, and supply chain teams.Key Performance Indicators (KPIs): Achievement of sales revenue and profitability targets. Growth in market share for BOPP products. Customer acquisition and retention rates. Effectiveness of marketing campaigns and brand visibility.

 Timely execution of strategic initiatives. Team performance and development.Qualifications &

- Skills: MBA/PGDM in Marketing or equivalent. 15–20 years in Sales &
- Marketing, with at least 5 years in flexible packaging/BOPP films. Strong knowledge of packaging industry dynamics, export markets, and sustainabilitytrends. Excellent leadership, negotiation, and communication skills. Proficiency in CRM tools, MS Office, and data analytics.Competency Framework: Strategic Thinking &
- Business Acumen Customer-Centric Approach Team Leadership &
- People Development Analytical &
- Problem-Solving Skills

📌 Deputy Head – Sales & Marketing (BOPP Products) (Jasola)
🏢 Recex.co
📍 Jasola