: Business Development Executive

Location: Pune, Maharashtra

Work Mode: Work from Office

Industry: Digital Marketing & Creative Services

Employment Type: Full-time

Experience: 1–3 years (preferably in sales, business development, or digital marketing)

About the Role

We are looking for a proactive, confident, and result-oriented Business Development Executive to join our growing digital marketing agency. Our primary clientele includes restaurants, cafés, bars, hotels, resorts, and other hospitality and lifestyle brands.

The candidate will be responsible for identifying current business opportunities, building relationships with potential clients, pitching our digital marketing services, and converting leads into long-term business partnerships.

The ideal candidate should have excellent communication and negotiation skills, a strong understanding of client acquisition, and an interest in the hospitality and digital marketing industries.

Key Responsibilities1. Lead Generation & Prospecting

- Identify and research potential clients across the hospitality sector, including restaurants, cafés, bars, hotels, resorts, and cloud kitchens.
- Build and maintain a database of prospective clients and decision-makers.
- Generate leads through cold calling, email outreach, LinkedIn, Instagram, networking, referrals, and industry events.
- Proactively identify businesses that could benefit from social media management, content production, branding, and digital marketing services.
- Explore new markets, business categories, and opportunities to expand the agency's client base.

1. Client Outreach & Relationship Building

- Initiate contact with potential clients through calls, emails, social media, and in-person meetings.
- Understand prospective clients' business objectives, marketing challenges, and requirements.
- Build relationships with restaurant owners, hospitality entrepreneurs, marketing heads, and business managers.
- Schedule meetings and presentations with prospective clients.
- Maintain regular follow-ups to nurture leads and move prospects through the sales pipeline.

1. Pitching & Business Presentations

- Present the agency's services, capabilities, portfolio, and value proposition to prospective clients.
- Develop customised pitches and proposals based on each client's requirements.
- Coordinate with internal teams to prepare relevant case studies, creative references, campaign ideas, and service recommendations.
- Explain the value of social media management, content creation, photography, videography, reels, influencer marketing, and other relevant services.
- Conduct client meetings and presentations, both online and in person.

1. Proposal Development & Deal Closure

- Prepare quotations,



commercial proposals, service packages, and pitch decks in coordination with the relevant internal teams.
- Negotiate pricing, deliverables, timelines, and commercial terms within approved company guidelines.
- Follow up on proposals and address prospective clients' questions or concerns.
- Convert qualified leads into paying clients and achieve assigned business development targets.
- Coordinate with the management team for approvals, contracts, and onboarding requirements.

1. Client Onboarding & Internal Coordination

- Ensure a smooth handover of newly acquired clients to the account management and creative teams.
- Communicate the agreed scope of work, commercial terms, expectations, and timelines accurately.
- Coordinate with internal teams to ensure all information required for onboarding is collected.
- Maintain communication with newly acquired clients during the initial onboarding phase.
- Identify opportunities to cross-sell or upsell additional services to existing clients in coordination with the account management team.

1. Market Research & Competitor Analysis

- Research hospitality trends, market developments, and emerging business opportunities in Pune and other relevant markets.
- Monitor competitors, their service offerings, positioning, and pricing where available.
- Identify potential clients opening new outlets, launching new brands, expanding operations, or refreshing their marketing efforts.
- Share market insights and client feedback with management to improve the agency's offerings and sales approach.

1. CRM & Sales Reporting

- Maintain an updated database of leads, prospects, client interactions, meetings, proposals, and deal status.
- Track follow-ups and ensure no qualified prospect is missed.
- Prepare regular reports on lead generation, meetings scheduled, proposals submitted, conversions, and revenue generated.
- Maintain accurate records of sales activities and pipeline progress.
- Work towards monthly and quarterly business development targets.

Required Skills & Qualifications
- 1–3 years of experience in business development, sales, client acquisition, or a related role.
- Experience in a digital marketing agency, advertising agency, media company, or hospitality-related business is preferred.
- Excellent verbal and written communication skills.
- Strong pitching, presentation,



negotiation, and relationship-building abilities.
- Confidence in initiating conversations with business owners and senior decision-makers.
- Understanding of digital marketing services, social media management, content production, and branding.
- Strong follow-up, organisational, and time management skills.
- Ability to work independently, take initiative, and meet sales targets.
- Proficiency in Google Workspace, spreadsheets, presentations, and CRM tools.
- Willingness to travel locally for client meetings and networking opportunities when required.

Key Performance Indicators (KPIs) Performance will be measured against clearly defined business development targets, including:
- Number of qualified leads generated.
- Number of prospecting calls, outreach activities, and meetings scheduled.
- Number of client meetings and pitches completed.
- Number of proposals submitted and deals closed.
- Monthly revenue and new business acquired.
- Lead-to-client conversion rate.
- Quality of client relationships and accuracy of sales pipeline reporting.

What We Are Looking For
- A self-motivated individual with a strong sales mindset and a drive to achieve targets.
- Someone who is comfortable with cold calling, outreach, networking, and approaching new businesses.
- A persuasive communicator who can confidently pitch creative and digital marketing services.
- A relationship builder who understands that business development is about creating long-term partnerships, not just closing one-time deals.
- Someone who takes ownership of the complete sales process, from identifying a prospect to closing the deal.
- A professional who can represent the agency confidently in client meetings and industry networking environments.

What We Offer
- The opportunity to work with an exciting portfolio of hospitality and lifestyle brands.
- Exposure to the digital marketing, creative, content production, and hospitality industries.
- Opportunities to build strong industry relationships and grow professionally.
- A collaborative work setting with scope to take ownership of business development initiatives.
- Compensation aligned with experience, with performance-based incentives as per company policy.

Work Details
- Work Location: Pune, Maharashtra
- Work Arrangement: Full-time, work from office
- Working Days: As per company policy
- Compensation: Fixed salary plus performance-based incentives, as per company policy

How to Apply: Interested candidates can share their CV along with details of their previous sales experience, client acquisition achievements, and relevant industry exposure. Pay: ₹11,000.00 - ₹41,000.00 per month

Work Location: In person

📌 Business Development Executive (BDE) (Pune)
🏢 Rapture Marketing
📍 Pune