Key Responsibilities :

- Plan and execute BTL marketing campaigns such as:

- In-store promotions

- Local events & exhibitions

- Society activations & mall activities

- Roadshows and kiosks

- Coordinate with vendors for:

- Printing materials (brochures, banners, standees)

- Event setups and branding requirements

- Develop and maintain relationships with:

- Local partners, event organizers, and societies

- Influencers and community groups (local level)

- Ensure proper branding and visibility at all activity locations

- Monitor and report ROI of BTL activities (footfall, leads, conversions)

- Coordinate with store teams to align campaigns with sales targets

- Support festive and seasonal campaigns (wedding season, Akshaya Tritiya, Diwali, etc.)

- Handle on-ground execution end-to-end including logistics and staffing

Key Skills Required :

- Solid execution and coordination skills
- Vendor management
- Creativity in planning local marketing activities
- Good communication and interpersonal skills
- Budget management and negotiation skills
- Basic understanding of retail/jewellery customer behavior

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Sales & Marketing Executive (Yavatmal)
🏢 Khandelwal Jewellers India
📍 Yavatmal