Role & responsibilities

- Identify and build a database of key competitor Channel Partners (CPs) across assigned territories.
- Develop and maintain a conversion funnel for potential Channel Partners.
- Assess interest levels and conversion opportunities through systematic follow-up visits.
- Track and update opportunities in MJP and other reporting platforms
- Analyze inactive retailer data and prepare action plans for activation.
- Increase active retailer count through structured engagement programs.
- Prioritize retailers based on business potential and Samridhi scanned points.
- Drive retailer engagement and improve category contribution.
- Achieve outlet-level targets assigned by management.




- Prepare monthly business plans and growth strategies for assigned territories.
- Monitor achievement against Business Plan (BP) and Forecast (FC).
- Identify gaps and implement corrective actions to improve performance.
- Drive achievement of sales and market share objectives.

Preferred candidate profile

- Graduate/Diploma in any discipline.
- 3-8 years of experience in Electrical,Switchgear FMCG, Building Materials, Consumer Durables, or Channel Sales.
- Experience in distributor management, retailer engagement, and market development.

📌 Business Development Executive/Manager (Ahmedabad)
🏢 Panasonic Life Solutions India
📍 Ahmedabad