Key Responsibilities
Plan, manage, and execute offline marketing campaigns across:
Print (newspapers, magazines)
Outdoor (hoardings, banners, site branding, office branding)
Events (property expos, in office events, channel partner meets, project Launch events)
All ATL/BTL activations.
Extensive knowledge of outdoor sites, vendor, and costing.
Coordinate with internal teams and external vendors to execute campaigns on time and within budget
Event coordination with internal team and agencies
Development of marketing materials (brochures, flyers, standees, pricelist, presentation, and other marketing materials)
Coordination of creative agency and tracking of the job allocated.
Coordination for project photoshoot, and videography
Vendor & Media Management
Negotiate with media agencies, printing vendors, and event partners
Ensure timely execution of creatives, printing and mounting
Should have fair knowledge of Marketing Materials and must have coordinated printing jobs
Required Skills & Qualifications
Bachelors degree in marketing, Mass Communication, or a related field
Minimum 5 years of experience in offline, ATL/BTL marketing in real estate.
Solid vendor management and negotiation skills
Creative mindset with an eye for detail