Content Strategist & Copywriter (FMCG Brands)

Location:
HRBR Layout, Kalyan Nagar, Bengaluru Designation: Content Strategist & Copywriter Hiring For: Brand Scale-Up Inc. Position Overview: We are looking for a content strategist & copywriter with 1 to 4 years of creative agency experience, to come up with brand campaigns and write clear and concise copy and scripts for D2C & FMCG brands' social media. Your campaign thoughts & words will inform and engage target audiences. Our ideal candidate is a skilled and imaginative short-form writer with a strong creative agency background.

Key Responsibilities
- Write clear, concise, and persuasive copy for FMCG brands targeted at social media for and other marketing materials. -Brainstorm and develop creative concepts, campaign thoughts and ideas for brands’ social media. -Conduct research on industry-related topics to ensure content is accurate, relevant, and engaging. -Adapt writing style and tone according to the target audience and brand voice.



-Collaborate with the design and editing teams to create content that complements visual elements. -Stay up-to-date with industry trends and best practices in content writing and marketing. 

Qualifications:
-Experience writing copy and/or scripts specifically for FMCG brands. -1-4 years of experience/Previous internship experience in content strategy working in a creative agency. -Familiarity with writing for social media platforms -Comfort with writing copy for Hindi-speaking audiences -Solid skills in both Script-writing as well as Copywriting

About us
- Brand Scale-Up Inc. is a brand-strategy led digital marketing agency that specializes in Video Content Production, Social media marketing & Performance Marketing. Brand Scale-Up Inc. has worked with various FMCG & D2C Brands such as Tata Consumer Products, Wipro Consumer Products, Protinex, Protinex Diabetes Care, Sil, Ravalgaon, Toffeeman, Dexogrow, Tetley, Eva & much more

📌 Content Strategist (Bengaluru)
🏢 Brand Scale - Up
📍 Bengaluru