22 Oct
|
Asymmetrique
|
Mumbai
22 Oct
Asymmetrique
Mumbai
We are looking for a Performance Marketing Executive to execute, monitor, and optimize digital advertising campaigns across E-commerce and Lead Generation accounts. The candidate should be hands-on with Meta, Google, Amazon, and Quick Commerce platforms and comfortable managing campaigns after launch.
Key Responsibilities
• Execute and manage campaigns across Meta Ads, Google Ads, Shopping, PMax, Amazon Ads, and Quick Commerce platforms
• Execute Lead Generation campaigns on Meta and Google and monitor lead volume, CPL, and lead quality
• Monitor live campaigns and make regular optimizations to budgets, bids, audiences, keywords, placements, and ads
• Track key performance metrics including ROAS, CPA, CPL, CTR, CPC, CPM, Conversion Rate, and AOV
• Identify and resolve campaign delivery, tracking, spending, and performance issues
• Monitor Google Merchant Center, Meta Catalogs, Pixel, CAPI, GA4, and GTM for tracking/feed-related issues
• Manage and monitor campaigns on Amazon, Blinkit, Zepto, and Swiggy Instamart
• Coordinate with creative/content teams for ad launches and creative changes
• Prepare regular campaign performance updates and highlight key issues and actions taken Requirements
• 2–4 years of experience in Performance Marketing
• Hands-on experience with Meta Ads and Google Ads
• Experience in E-commerce and/or Lead Generation campaigns
• Working knowledge of PMax, Shopping, Amazon Ads, and Quick Commerce
• Positive understanding of ROAS, CPA, CPL, CTR, CPC, CPM, and conversion metrics
• Knowledge of GA4, GTM, Meta Pixel, CAPI, Google Merchant Center, and Meta Commerce Manager
• Familiarity with Shopify and WordPress
• Strong analytical skills and attention to detail
• Ability to independently execute, monitor, troubleshoot, and optimize live campaigns ?
Location:
Andheri East ?
Experience:
2–4 Years ?
Job Type
Full-time
📌 Performance Marketing Executive (Mumbai)
🏢 Asymmetrique
📍 Mumbai