22 Oct
|
GobabyGo
|
Noida
Hiring: Marketing Analytics Manager
? Location: Noida, Uttar Pradesh
? Experience: 5–8 Years
? Employment Type: Full time
? Brands: GBG EV & GBGX
About the Role
GBG Group is looking for a data-driven Marketing Analytics Manager to drive marketing performance, lead funnel analytics, campaign attribution, and reporting automation across GBG EV and GBGX.
Key Responsibilities
- Develop marketing dashboards and automated performance reports.
- Analyse Meta Ads, Google Ads, website traffic, lead generation, and conversions.
- Track the complete lead lifecycle from generation to final sales closure.
- Monitor CPL, CAC, CTR, ROAS, lead quality, and conversion rates.
- Identify lead leakage, funnel bottlenecks, and campaign optimisation opportunities.
- Integrate marketing data with Salesforce CRM and ensure accurate attribution and tracking.
- Deliver actionable insights to improve marketing ROI and business growth.
Required Skills & Experience
- Bachelor's degree in Analytics, Statistics, Marketing, Data Science, or a related field.
- 5–8 years of experience in marketing analytics, digital analytics, or business intelligence.
- Hands-on experience with Salesforce CRM, GA4, Google Tag Manager, Meta Ads Manager, and Google Ads.
- Proficiency in Tableau, Power BI, Advanced Excel, and Google Sheets.
- Knowledge of SQL, UTM tracking, campaign attribution, and reporting automation is preferred.
- Strong analytical, problem-solving, and stakeholder management skills.
Reporting To: Group CMO / Head of Marketing
Key Stakeholders: Performance Marketing, Brand, Pre-Sales, Sales, CRM, and IT teams.
? Interested candidates: Apply with your updated resume, relevant dashboard/report samples, and measurable examples of business impact.
Join GBG Group and turn marketing data into measurable growth!
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📌 Marketing Analytics Manager (Noida)
🏢 GobabyGo
📍 Noida