About Sporting Club DelhiSporting Club Delhi is the capital's premier Indian Super League club. It was built to redefine top-tier football in Delhi, on and off the pitch, and to give the city a club it can be proud of. Role purposeThe CCO owns every rupee the club earns commercially, with full P&L; accountability for the commercial vertical. The role sets and delivers the club's commercial strategy, monetises all club assets, and makes sure every sponsor and partner commitment is delivered within league frameworks and regulations. This is a senior leadership role with two horizons: drive revenue growth now across sponsorship, partnerships, merchandising, hospitality and fan monetisation, while building the long-term commercial sustainability that lifts the club's valuation.

Key responsibilities
1. Commercial strategy and revenue growth
• Develop and execute a club-level commercial strategy aligned with league-wide commercial frameworks.
• Own revenue targets across sponsorship, partnerships, merchandising, hospitality, ticketing monetisation and digital commerce.
• Identify and build new revenue streams: brand partnerships, licensing, fan engagement products and community-led commercial programmes.
• Build medium
- and long-term commercial plans that increase club valuation and financial sustainability. 2. Sponsorship and partner acquisition
• Lead the full sponsor cycle: identify, pitch, negotiate and close club sponsors and commercial partners.
• Design structured packages across jersey rights, training kit, digital assets, matchday inventory and community programmes.
• Own senior relationships with key sponsors and strategic partners, driving renewals and upsell.
• Coordinate with league stakeholders and broadcasters so club sponsorships stay compliant with league regulations and category restrictions. 3. Partner servicing and activation delivery
• Guarantee flawless delivery of sponsor rights across matchdays, training venues, digital platforms, content integrations and fan engagement activities.




• Plan and execute on-ground and online activations with operations, media and marketing teams.
• Act as the primary commercial contact for sponsors at home matches and club events. 4. Asset and inventory monetisation
• Build and manage the club's commercial inventory: stadium branding, digital and social assets, content integrations, player access and community outreach properties.
• Work with match operations and media to implement every commercial asset to specification.
• Optimise packaging and pricing based on market demand and category exclusivity. 5. Cross-functional leadership
• Integrate commercial objectives into the work of Football Operations, Marketing, Content, Fan Engagement and Stadium Operations.
• Advise the CEO and Board on commercial strategy, partnerships and long-term revenue planning.
• Represent the club in league commercial forums and coordination meetings.
• Build and lead the commercial team and manage external agencies. 6. Reporting, governance and compliance
• Report commercial performance, pipeline, closures and ROI to club leadership and the Board.
• Ensure compliance with league commercial guidelines, sponsor category restrictions and contractual obligations.
• Oversee commercial contracts, approvals and renewals, coordinating with internal and external counsel. Matchday commercial deliverablesOn home matchdays, the CCO leads the commercial team and is the main point of contact for sponsors.
• Deliver all sponsor branding and rights in the stadium, on screens and online, as agreed in contracts.
• Run sponsor activations, hospitality and player appearances with Operations, Marketing and Media.




• Manage merchandise sales on matchday.
• Share a short performance report with each sponsor after the match. How success will be measuredTargets will be agreed with the CEO and Board; the CCO will be assessed on these result areas. Result area Indicators Revenue Commercial revenue vs target, by stream (sponsorship, merchandising, hospitality, ticketing, digital) Sponsorship Recent partners closed, deal value, renewal and upsell rate, inventory sell-through Partner delivery Rights delivered to contract, activation quality, partner satisfaction and ROI reporting New revenue Streams launched (licensing, fan products, community programmes) and their contribution Governance Zero compliance breaches of league and category rules, timely Board reporting Team Commercial team and agencies built, staffed and performing Candidate profile Must-have requirements
• 8–12 years in sports commercial, sponsorship, media sales, brand partnerships or consumer marketing.
• At least 5 years of spectator sports experience.
• At least 5 years of hands-on sponsorship acquisition.
• A proven record of closing high-value sponsorships and building long-term brand partnerships. Skills and attributes
• Strong negotiation, pitching and stakeholder management, comfortable at CXO level.
• Deep understanding of the Indian sports sponsorship ecosystem, brand objectives and fan engagement dynamics.
• Strategic thinker with strong operational execution.
• Able to build and lead commercial teams and external agencies. Preferred
• Football experience.
• Background with sports leagues, clubs, broadcasters or large consumer brands. Why this role mattersThe CCO will shape Sporting Club Delhi's commercial identity and financial trajectory. This leader will build sustainable revenues, long-term partnerships and a premium brand position for the club in Indian football.

How to apply
Share your CV and a short note on the most significant sponsorship you have closed to: [email protected].

📌 Chief Commercial Officer (New Delhi)
🏢 Sporting Club Delhi
📍 New Delhi