Position: PR Executive

Experience:
2 Years Company: Afigitis PR

Location:
Lower Parel, Mumbai Website: https://afigitispr.com/

ABOUT US
At Afigitis PR, we craft PR strategies that go beyond conventional press coverage. Whether you're launching a product, reshaping your brand narrative, or navigating a challenge, we align your messaging with your mission and ensure it reaches the right people. JOB SUMMARY: As a Public Relations Executive at Afigitis PR, you will be responsible for developing and implementing comprehensive public relations strategies for our clients. You will collaborate with cross-functional teams to ensure the effective delivery of messages and campaigns that enhance our clients' public image. The ideal candidate should be a strategic thinker with a deep understanding of the media landscape, excellent communication skills, a proven track record in public relations, and solid media relations across platforms and categories.

KEY RESPONSIBILITIES
• Client Relationship Management: Build and maintain strong client relationships, understand their needs, and serve as the main point of contact.
• PR Strategy Development:



Develop and execute strategic PR plans aligned with clients' goals and objectives.
• Media Relations: Build and maintain relationships with media outlets and journalists to secure media coverage and press releases.
• Digital and Social Media Platforms: Possess a good understanding of digital and social media platforms. Strong influencer relations experience is a must.
• Content Creation: Create press releases, articles, and other written materials for client campaigns.
• Crisis Management: Provide expertise in handling crisis communications and developing response strategies.
• Team Leadership: Lead a team of PR professionals, providing guidance and mentorship.
• Budget Management: Manage PR budgets, ensuring the cost-effective execution of campaigns.
• Event Planning: Coordinate and manage events, press conferences, and other PR-related activities.
• Monitor Trends: Stay updated on industry trends and competitors to identify opportunities and challenges.
• Reporting: Track and analyse PR campaign performance and provide regular reports to clients.

📌 Public Relations Executive (India)
🏢 Anvis Digital
📍 India