About the Company
Founded in 2019, Traya is one of India's largest digital health-tech platforms for haircare and hair loss. Our mission is to use technology to scale healthcare solutions to 520M+ Indians that are suffering from hair loss with a holistic 360-degree solution, which includes clinically proven, doctor-backed medicines, access to Traya doctors, personal hair coach, customized diet plans, and more Founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus. Traya has more than 2.5L+ customers, with a 93% success rate and 30% MoM growth over the past year.

Key Responsibilities
1. Influencer & Celebrity Marketing: Assist in creator discovery, shortlisting, outreach, coordination, briefing and content approvals across regional campaigns. 2. Campaign Execution: Assist in managing campaign timelines, deliverables and coordination with internal teams, agencies and external partners (includes offline centre campaigns, creator campaigns, in app video content, any comms/ other brand campaign initiatives) 3. Content & Creative Research: Research emerging social media trends, competitor campaigns, content formats, creators and relevant consumer insights. 4. Shoot Coordination: Help with pre-production planning,



shoot schedules, product arrangements, creator communication and post-production follow-ups. 5. Brand Marketing Initiatives: Support brand campaigns, celebrity partnerships, offline activations and other ongoing marketing projects. 6. Reporting & Tracking: Effective in google sheets and ppt to maintain trackers and databases. 7. Cross-functional Coordination: Work closely with design, performance marketing and agencies and other internal teams to facilitate campaign deliverables. Requirements ● Currently pursuing or recently completed a degree in Marketing, Advertising, Mass Media, Communications or a related field. ● Strong understanding of Instagram, influencer marketing, digital advertising and emerging content trends. ● Good communication, coordination and organisational skills. ● Proficiency in Google Sheets, Google Slides and basic presentation tools. ● Creative thinking, attention to detail and the ability to manage multiple tasks. ● Prior internship experience in a marketing agency, brand or creator management company is a plus. They will work on overall aspects of brand marketing at a D2C.

📌 Brand Marketing Intern (Mumbai)
🏢 Traya
📍 Mumbai