Marketing Manager (Performance Marketing) Company: Precize

Location:
Mumbai (In office)

Experience:
2 to 5 Years Employment Type: Full-Time Team: Leads a lean marketing pod of 3 About Precize Precize is a fast-growing fintech startup that simplifies access to private companies like Zepto, NSE, Oyo Rooms, and 150+ other companies. We envision a future where accessing private assets is as seamless as navigating the public markets: an open environment that transcends traditional investing in India.

About the Role
We’re hiring a Marketing Manager to own Precize’s growth engine, with paid media at its core. You’ll run Google Ads and Meta Ads hands-on, own the budget and the numbers, lead a small team, and see your work directly move acquisition, activation, retention, and referral. This is a high-ownership role with a direct line to the founders and a clear runway into a Head of Marketing role as we scale. What You’ll Own Paid Acquisition
• Plan, launch, and optimize campaigns on Google Ads (Search, Performance Max, YouTube, App campaigns) and Meta Ads (app install, lead, and conversion campaigns).
• Own the monthly paid budget and its outcomes: CAC, CPA, ROAS, and cost per signup or first investment.
• Run a steady cadence of creative, audience, and landing page tests. Scale what works, and cut what doesn’t, fast.
• Optimize beyond the click, for lead quality, completed signups, KYC completion, and first investments, not just traffic. Measurement & Growth
• Set and own weekly and monthly acquisition, activation, and retention targets.




• Maintain clean tracking and attribution across GA4, ad platforms, and our product analytics, so every rupee can be traced to an outcome.
• Work with funnels, cohorts, and A/B test results to decide where budget goes next.
• Use WhatsApp, email, community, and content to turn acquired users into active, repeat investors. Team Leadership
• Lead and mentor the marketing team, delegate responsibilities with clarity, and review output rigorously.
• Build a culture of ownership, accountability, and high performance.
• Act as the bridge between Marketing, Product, and Sales to ensure alignment and effective execution. Content & Brand
• Oversee ad creative and content that make private market investing simple, relevant, and accessible to retail users.
• Keep all campaigns consistent with the brand and compliant for an investment product. Who You Are
• 2 to 5 years of marketing or growth experience, with hands-on paid media at the center of it, preferably in a startup.
• Have managed or mentored at least one direct report.
• Have personally built and optimized Google and Meta campaigns, not only overseen agencies.
• Understand the full funnel: acquisition → activation → retention → referral.
• Target-driven,



comfortable with a lean budget, and quick to act on data. Must-Haves
• Proven experience leading or managing a marketing or growth team.
• Hands-on experience running Google Ads and Meta Ads, with ownership of monthly budgets and accountability for CAC, CPA, or ROAS.
• A track record of improving paid efficiency, such as lowering CAC or CPL or raising ROAS, that you can explain with numbers.
• An analytical mindset, with the ability to work with dashboards, attribution, funnels, cohort data, and A/B testing.
• Excellent written and verbal communication skills.
• Startup experience, preferably at a small or mid-sized company. Nice to Have
• Experience running influencer or creator campaigns measured on conversions (signups, installs, transactions), not reach.
• Experience with app install campaigns (Google App campaigns, Meta app install campaigns) and mobile measurement partners such as AppsFlyer or Branch.
• Familiarity with stock markets or alternative investment products.
• Hands-on experience with tools such as Mixpanel, CleverTap, MoEngage, or HubSpot.
• An existing network of finance content creators. Why Precize
• Own and shape the marketing function, with a clear path to Head of Marketing as we scale.
• Gain exposure to one of India’s most exciting and underexplored investment categories.
• Work closely with the founders and leadership team.
• Be part of a tight-knit, high-performance team that moves with genuine startup energy.

📌 Marketing Manager (Mumbai)
🏢 Precize
📍 Mumbai