Company Description Houzeo is a leading U.
S. home buying and selling app that gives users direct control over their real estate transactions through a straightforward, fast, and user-first platform. Since 2017, the company has connected buyers and sellers across neighborhoods nationwide, providing tools for listing, searching, scheduling showings, and making offers in one place. Home buyers benefit from real-time updates, personalized recommendations, and market insights, while sellers leverage Houzeo’s Flat Fee MLS service to list properties on top sites and reduce commission costs. The company uses SEO, content marketing, and strategic partnerships to maximize listing visibility and reach. Houzeo’s team is focused on delivering a transparent, efficient, and accessible real estate experience for every user. Role Description The SEO Content Writer is a full-time, on-site role based in Mumbai, responsible for planning, creating, and optimizing high-quality content that drives organic traffic and user engagement. The role involves conducting keyword research, developing SEO-focused content briefs, and writing articles, landing pages, FAQs, and product copy aligned with Houzeo’s brand voice and marketing goals. The SEO Content Writer will collaborate with marketing, product, and design teams to ensure content supports campaigns, user journeys, and conversion objectives. Daily tasks include updating and refreshing existing content for SEO performance,
monitoring rankings and analytics, and applying on-page optimization best practices such as meta tags, internal linking, and structured headings. The role also includes maintaining content calendars, ensuring factual accuracy, and adhering to style guidelines and regulatory constraints relevant to real estate. Qualifications
• Candidates should possess strong Web Content Writing and general Writing skills for creating clear, engaging, and user-focused copy.
• Candidates should possess Content Strategy skills and Research abilities to plan topics, analyze user intent, and align content with SEO and business goals.
• Candidates should possess Proofreading skills to ensure accuracy, consistency, and adherence to style and quality standards.
• Candidates should have practical knowledge of SEO principles, including keyword research, on-page optimization, and familiarity with tools such as Google Search Console and Google Analytics.
• Relevant qualifications include a bachelor’s degree in Communications, Journalism, Marketing, English, or a related field, and prior experience in SEO content writing for consumer-facing digital products or services.
• Additional beneficial skills include understanding of real estate or proptech, strong analytical and time-management abilities, and experience working in cross-functional teams in a fast-paced environment.
📌 SEO Content Writer (Mumbai)
🏢 Houzeo
📍 Mumbai