Key Responsibilities
· Plan and execute offline marketing campaigns for Aiza to increase stores (3 stores) footfall
· Coordinate and execute participation in exhibitions, pop-ups, and mall events
· Build and manage partnerships local vendors and boutiques
· Assist in building the corporate gifting channel
· Execute brand activations such as in-mall promotions, sampling, and customer engagement activities
· Identify and collaborate with local influencers, stylists, and communities for offline brand promotions
· Manage production and distribution of marketing collateral including brochures, standees and signages
· Coordinate with the design and social media teams to maintain brand consistency
· Track campaign performance and provide feedback and reports
· Support store teams with marketing initiatives and promotional planning
· Source and negotiate with vendors for printing, fabrication, gifting, and promotional materials Required Skills &
Qualifications:
· Strong understanding of offline marketing and retail activations
· Excellent vendor management and negotiation skills
· Solid organizational and execution abilities
· Good communication and interpersonal skills
· Ability to travel for exhibitions and events when required
· Basic understanding of social media and brand communication is a plus Preferred Attributes:
· Creative and proactive approach
· Strong attention to detail
· Ability to multitask and meet deadlines
· Passion for fashion and jewellery industry
📌 Marketing Executive (Mumbai)
🏢 Aiza
📍 Mumbai