Performance Marketing Specialist (Google & Meta Ads) About Weingenious Technocrats LLP Weingenious Technocrats LLP is a digital technology company based in Surat, specializing in Website Development, Custom Software Solutions, SaaS Products, and Digital Marketing services. We help businesses grow through innovative technology and data-driven strategies. Role Overview We are looking for a Performance Marketing Specialist with hands-on experience in Google Ads and Meta Ads to plan, execute, and optimize paid campaigns focused on lead generation, conversions, and ROI growth.

Location:
Surat (On-site)

Experience:
2–4 Years

Job Type
Full-Time

Key Responsibilities
· Manage and optimize Google Ads (Search, Display, Performance Max) campaigns.
· Create and manage Meta Ads (Facebook & Instagram) campaigns.
· Monitor campaign performance and improve ROAS, CTR, CPC, CPL, and conversions.
· Perform keyword research, audience targeting, A/B testing, and campaign optimization.
· Setup and analyze GA4, Google Tag Manager (GTM), Meta Pixel & Conversion Tracking.
· Manage advertising budgets and provide performance reports.




· Collaborate with creative teams for ad creatives and landing page improvements. Required Skills ✅ Google Ads & Meta Ads ✅ PPC / Paid Media Campaign Management ✅ Performance Marketing ✅ Google Analytics 4 (GA4) ✅ Google Tag Manager (GTM) ✅ Conversion Tracking ✅ Keyword Research ✅ Audience Targeting ✅ Remarketing & Retargeting ✅ Lead Generation Campaigns ✅ ROAS & ROI Optimization Eligibility
· 2–4 years of hands-on experience in Performance Marketing / PPC.
· Strong experience managing live Google Ads & Meta Ads campaigns.
· Positive analytical and problem-solving skills. Note: Please apply only if you have practical experience in Google Ads and Meta Ads campaign management. SEO-only, Social Media Management, Content Marketing, and Fresher profiles will not be considered. Keywords: Performance Marketing, PPC, Paid Media, Google Ads, Meta Ads, Facebook Ads, SEM, GA4, GTM, Conversion Tracking, ROAS, Lead Generation, Digital Advertising

📌 Google & Meta Ads Specialist (Surat)
🏢 Weingenious Technocrats
📍 Surat