23 Oct
|
DTDC Express
|
Mangaon
23 Oct
DTDC Express
Mangaon
Senior Brand Visualiser:
Experience:
6-7+ Years
About the Role
DTDC is looking for a Senior Brand Visualiser who can translate brand and communication objectives into compelling visual ideas and execute them across multiple formats. This is not a traditional graphic design or video-editing role. We are looking for a visual thinker and storyteller who understands how to build a visual narrative, develop a creative direction and communicate an idea through design, imagery, typography, motion and video. The ideal candidate should be equally comfortable conceptualising a campaign, creating its visual language, designing the static assets and bringing the idea to life through motion and video. The role also requires strong hands-on knowledge of Generative AI and AI-powered creative workflows, including image generation, video generation, voice, avatars and prompt engineering.
Key Responsibilities
Visualisation & Creative Conceptualisation
• Develop creative concepts and visual directions based on brand, marketing and communication objectives.
• Translate a brief or business problem into a strong visual idea or creative concept.
• Develop Key Visuals (KVs), campaign territories, moodboards, storyboards and visual narratives.
• Decide how an idea should be communicated visually across different platforms and formats.
• Think beyond individual creatives and build connected visual systems for campaigns.
• Develop visual storytelling through composition, typography, imagery, colour, illustration, motion and sequencing.
• Present and communicate creative concepts clearly to internal stakeholders and explain the thinking behind the visual direction.
• Ensure that creative ideas are both conceptually strong and relevant to the DTDC brand. Brand & Graphic Design
• Design high-quality creative assets across digital, social, print, internal communication and marketing platforms.
• Develop campaign KVs, social media creatives, digital banners, mailers, presentations, OOH creatives, internal communication and other brand collaterals.
• Maintain strong visual consistency and adherence to DTDC's brand identity.
• Have a strong understanding of typography, layout, colour, hierarchy, composition and visual communication.
• Adapt a single creative idea into multiple formats while retaining its core visual identity.
• Create designs that are not only aesthetically robust but also communicate the intended message clearly and quickly. Video & Motion
• Conceptualise and create videos, reels, motion graphics and short-form brand content.
• Translate static campaign ideas into motion and video narratives.
• Create storyboards, shot concepts and visual sequences before production.
• Edit and produce videos using professional video-editing and motion-graphics tools.
• Understand pacing, transitions, visual rhythm, sound and storytelling.
• Collaborate with internal teams, production partners, photographers, videographers and other creative stakeholders where required. Hands-on experience with tools such as: ChatGPT, Nano Banana, Seedream, Seedance, Runway, Adobe Firefly, ElevenLabs, HeyGen Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Premiere Pro, Adobe After Effects DaVinci Resolve would be an added advantage.
📌 Senior Brand Visualiser (Mangaon)
🏢 DTDC Express
📍 Mangaon