Amazon/flipkart ads specialist (Marketplace Manager) Company: Colors Queen

Location:
DLF Corporate Towers, Moti Nagar, West Delhi Job Type: Full-Time | Work from Office Job PurposeColors Queen is seeking a results-driven E-commerce Performance Marketing Manager to manage, optimize, and scale paid advertising campaigns across e-commerce marketplaces and quick commerce platforms. The role will focus on improving product visibility, driving conversions, increasing revenue, and maximizing advertising profitability across Amazon, Flipkart, Nykaa, Blinkit, Zepto, and Swiggy Instamart.

Key Responsibilities
1. Marketplace & Quick Commerce Advertising
• Plan, execute, and optimize paid campaigns across Amazon Ads, Flipkart Ads, Nykaa, Blinkit, Zepto, and Swiggy Instamart.
• Manage Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
• Develop keyword strategies, bidding plans, campaign structures, and audience targeting strategies.
• Monitor campaign performance and optimize advertising spends to achieve revenue and profitability targets. 2. Performance Monitoring & Optimization
• Track and improve key performance metrics, including ROAS, ACOS, TACOS, CTR, CPC, and conversion rates.
• Analyze campaign data to identify growth opportunities and improve advertising efficiency.
• Allocate budgets across platforms based on performance, sales potential, and business objectives.
• Prepare regular performance reports and provide actionable recommendations. 3. E-commerce SEO & Listing Optimization
• Execute hands-on e-commerce SEO across marketplaces.
• Optimize product titles, descriptions, bullet points, backend search terms, keywords, and product attributes.
• Improve organic search rankings, product discoverability, and conversion rates.
• Monitor competitor activities, keyword trends, pricing, and product positioning.
• Coordinate on product images, A+ Content, brand stores, and other listing enhancements. 4. Promotions & Sales Growth




• Plan and execute promotional campaigns, deals, and seasonal events such as Amazon Great Indian Festival and Flipkart Big Billion Days.
• Coordinate with marketplace and quick commerce account managers to improve product visibility and sales.
• Identify opportunities to increase market share, improve sell-through, and drive incremental revenue.
• Align advertising campaigns with inventory availability, pricing, and overall sales targets. 5. Reporting & Business Analysis
• Analyze sales, advertising, and profitability data to measure campaign effectiveness.
• Develop dashboards and reports covering advertising spend, revenue, ROAS, ACOS, TACOS, and product-level performance.
• Identify underperforming campaigns and implement corrective measures.
• Work closely with e-commerce, category management, inventory, and sales teams to achieve business objectives. Required Skills & Qualifications
• Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
• 3–6 years of hands-on experience in e-commerce performance marketing.
• Strong experience managing marketplace advertising campaigns, particularly on Amazon and Flipkart.
• Practical exposure to quick commerce advertising platforms such as Blinkit, Zepto, and Swiggy Instamart.
• Strong understanding of marketplace SEO, keyword research, listing optimization, and conversion rate optimization.
• Proficiency in Excel, marketplace analytics, campaign reporting, and data interpretation.
• Ability to manage advertising budgets and deliver measurable improvements in sales and profitability.
• Experience in beauty, cosmetics, personal care, FMCG, or D2C brands will be preferred. Preferred Candidate ProfileA performance-oriented skilled with strong analytical skills, hands-on marketplace advertising experience, and the ability to combine paid marketing, e-commerce SEO, and sales growth strategies to scale Colors Queen's online business. Interested candidates: Share your updated CV at [email protected]. Whats App
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📌 Amazon/flipkart ads specialist (India)
🏢 Colors Queen
📍 India