23 Oct
|
Travash Software Solutions
|
India
23 Oct
Travash Software Solutions
India
Job Summary
We are looking for a creative and analytical Digital Marketing Expert to own and execute our multi-channel growth strategies. In this role, you will lead SEO optimization, performance marketing (PPC/LinkedIn Ads), content strategy, social media growth, and conversion rate optimization (CRO) to drive qualified enterprise leads and establish Travash as a thought leader in software engineering.
Responsibilities
- Plan, execute, and optimize organic (SEO) and paid (Google Ads, LinkedIn Ads) marketing campaigns.
- Perform technical SEO audits, keyword research, and content optimization to drive organic enterprise traffic.
- Manage company social media presence (LinkedIn, Twitter, YouTube) and brand messaging.
- Collaborate with content creators and designers to publish high-converting landing pages, blogs, and whitepapers.
- Track, measure, and report campaign ROI and lead conversion metrics using Google Analytics 4, Search Console, and CRM tools.
Qualifications Requirements
- 3+ years of hands-on experience in digital marketing for IT services, B2B software, or tech agencies.
- Proven experience with Google Ads, LinkedIn Campaign Manager, Google Analytics 4, and SEO tools (AHrefs, SEMrush).
- Solid understanding of lead generation funnels, email marketing, and conversion rate optimization.
- Robust analytical skills with a data-driven approach to campaign budget allocation.
Preferred Skills Experience
- Experience with marketing automation tools (HubSpot, Mailchimp).
- Basic HTML/CSS knowledge and WordPress/Sanity CMS familiarity.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Digital Marketing Expert (India)
🏢 Travash Software Solutions
📍 India