Position: TikTok Shop Account Manager (2 Openings)

Department: Global E-commerce

Location: Mumbai, India

Reporting To: Head Global E-commerce

Compensation: Market Standard+ Corporate Benefits

Role Summary

A hands-on, data-driven role to grow international TikTok Shop accounts. You will manage sales and advertising directly in key markets while guiding and auditing external agencies in others. You will focus on scaling paid ads, affiliate networks, creator partnerships, LIVE shopping, and product listings to hit revenue and profit targets.

Key Responsibilities

- P&L; & Sales Growth: Direct responsibility for sales targets, orders, total ad spend, return on ad spend (ROAS/TROAS), and profit margins in assigned international markets.
- Hands-On Paid Ads: Directly create, launch, and optimize TikTok ad campaigns. Test recent creatives, shift budgets to top-performing ads, and stop low-performing spend.
- Affiliate & Creator Programs: Build and grow creator and affiliate networks. Monitor creator sales, output, conversion rates, and commissions to optimize high-converting videos.
- Creative Strategy & Testing: Work with content creators to build converting videos. Analyze engagement metrics (3-second hooks, watch time, click-through rates) and run paid ads behind top organic content.
- LIVE Commerce: Plan and execute LIVE shopping events and calendars. Track live viewer count,



engagement, and revenue per hour to refine hosts and product mix.
- Pricing & Product Management: Plan promotions, bundles, and discounts. Manage SKU performance and ensure inventory is allocated across Paid Ads, Affiliates, and LIVE streams.
- Agency Management & Auditing: Set clear KPIs for external agencies, conduct weekly/monthly account audits, review performance data, and implement winning formulas across markets.
- Reporting & Supply Chain: Build daily/weekly performance reports (CAC, ROAS, sales split). Coordinate with supply chain teams for demand forecasting and inventory management.

Requirements & Qualifications

- Experience: 3 to 7 years in e-commerce, performance marketing, or TikTok Shop management. Prior experience in Beauty, Fragrance, FMCG, Fashion, or Consumer Brands is preferred.
- Platform Expertise: Hands-on knowledge of TikTok Shop Seller Center, TikTok Ads, Affiliate Center, LIVE tools, product analytics, and dashboarding (Excel / Google Sheets).

Key Attributes

- Content-to-Commerce Mindset: Understands how viral content converts into actual sales.
- Hands-On Operator: Able to execute campaigns directly while managing external partners.
- Strong Analytical Skills: Able to quickly find and fix root causes when sales or performance drops.

📌 TikTok Shop Account Manager (Mumbai)
🏢 Ajmal Perfumes
📍 Mumbai