Position: Zonal Sales Manager (ZSM) – Companion Animal Division

Company: Vetrina Healthcare Pvt. Ltd.

Location: Bengaluru, Karnataka

Department: Sales & Marketing

Division: Companion Animal

Reporting To: National Sales Manager (NSM) / Head – Sales

Qualification: B.V.Sc. & A.H. / B.Sc. / B. Pharma / D. Pharma or a relevant qualification

Experience: 8–15 years in veterinary pharmaceuticals or companion animal healthcare sales, including team management experience.

1. Job Purpose

To lead and manage sales operations for the Companion Animal Division across the assigned zone, achieve sales targets, develop market opportunities, strengthen relationships with veterinary doctors and distributors, and ensure effective implementation of company sales strategies.
1. Key Responsibilities

A. Sales & Business Development

- Achieve monthly, quarterly, and annual sales targets for the assigned zone.
- Develop and implement sales strategies to increase revenue and market share in the companion animal segment.
- Identify new business opportunities, potential markets, and growth areas.
- Monitor sales performance and take corrective actions to achieve business objectives.
- Ensure effective product promotion and brand development.

B. Team Management

- Lead, guide, and motivate Area Sales Managers (ASMs), Veterinary Sales Officers (VSOs), and other sales team members.
- Set sales targets and monitor individual and team performance.
- Conduct regular field visits and joint working with team members.
- Support recruitment, onboarding, training, and development of the sales team.
- Review performance and ensure accountability for assigned targets.

C. Market Development & Customer Relationship Management

- Develop and maintain strong relationships with veterinary doctors, pet clinics,



pet hospitals, pet shops, and distributors.
- Identify key customers and develop business through regular engagement and product presentations.
- Monitor competitor activities, pricing, product launches, and market trends.
- Explore opportunities to expand the company's presence in the companion animal market.

D. Distributor & Channel Management

- Appoint and develop distributors and channel partners in the assigned territory.
- Monitor distributor sales, secondary sales, stock availability, outstanding payments, and inventory levels.
- Ensure product availability and effective market coverage.
- Coordinate with distributors to improve sales and resolve market-related issues.

E. Sales Planning & Reporting

- Prepare monthly sales plans, territory-wise targets, and business forecasts.
- Review primary and secondary sales performance regularly.
- Submit timely sales reports, market feedback, competitor updates, and field visit reports.
- Analyse sales trends and implement action plans for underperforming territories.
- Ensure proper use and timely updating of company sales reporting systems.

F. Coordination & Compliance

- Coordinate with Marketing, Supply Chain, Accounts, and other departments for smooth sales operations.
- Ensure compliance with company policies, sales processes, reporting requirements, and applicable industry regulations.




- Ensure responsible product promotion and professional customer engagement.

1. Required Skills & Competencies

- Strong sales leadership and team management skills.
- Excellent communication, negotiation, and relationship-building abilities.
- Good understanding of veterinary pharmaceuticals and the companion animal market.
- Strong analytical, planning, and problem-solving skills.
- Ability to achieve targets and manage multiple territories.
- Proficiency in MS Excel, PowerPoint, and sales reporting systems.
- Willingness to travel extensively across the assigned zone.

1. Key Performance Indicators (KPIs)

- Achievement of monthly, quarterly, and annual sales targets.
- Growth in primary and secondary sales.
- Expansion of distributor network and market coverage.
- Achievement of territory-wise sales and growth targets.
- Productivity and performance of the sales team.
- Customer and distributor relationship development.
- Collection efficiency and control of outstanding payments.
- Accuracy and timeliness of sales reports and forecasts.

1. Preferred Candidate Profile

The candidate should have proven experience in veterinary pharma or companion animal healthcare sales, with a strong understanding of the Bengaluru and surrounding markets. The candidate should possess demonstrated leadership abilities, distributor management experience, and a track record of achieving sales targets while developing and motivating a field sales team. We are looking for a smart, dynamic, and challenging candidate with a background in animal pharmaceuticals.

Pay: ₹84,000.00 - ₹98,000.00 per month

Advantages

- Health insurance
- Paid time off
- Provident Fund

Work Location: Hybrid remote in Bangalore City, Bengaluru, Karnataka

📌 Zonal Sales Manager (Bengaluru)
🏢 Vetrina Healthcare
📍 Bengaluru