- Mandatory skills:

- 2–5 years of experience in social media and digital marketing.

- Strong understanding of organic lead generation and digital campaigns.

- Good content creation, copywriting and social media skills.

- Understanding of SEO, email marketing and digital analytics.

- Ability to understand and work with marketing KPIs.

- Strong communication, creativity and execution skills.

Key Responsibilities

Social Media & Content

- Manage CyberFrat’s presence across LinkedIn, Instagram, Facebook, YouTube and other relevant

platforms.

- Plan and execute monthly content calendars covering posts, carousels, reels, videos, stories and

campaigns.

- Create engaging content around cybersecurity, AI, technology, trainings, certifications and community

initiatives.





- Identify industry trends and convert them into relevant content and campaigns.

Organic Lead Generation

- Plan and execute organic lead-generation campaigns for trainings, certifications, memberships, webinars

and events.

- Generate qualified leads through social media, SEO, content marketing, email marketing, webinars and

community engagement.

- Develop campaigns with transparent target audiences, messaging, CTAs and lead-generation objectives.

- Work closely with the sales team to track lead quality, follow-ups and conversions

Pay: ₹300,000.00 - ₹450,000.00 per year

Work Location: In person

📌 Social media and Digital Marketing Executive (Mumbai)
🏢 Astrica Technologies
📍 Mumbai