: Sales & Business Development LeadCompany: The Digital Hike

Location: Bangalore, India

Experience: 3–5 Years

Salary: Up to ₹50,000 per month + performance-based incentives

About The Digital HikeThe Digital Hike is a full-stack digital marketing and technology agency offering performance marketing, SEO, social media management, branding, website development, and technology solutions to businesses across multiple industries.

Role OverviewWe are looking for an entrepreneurial and results-driven Sales & Business Development Lead who can build our sales function from the ground up.

This is a hands-on leadership role for someone who can develop sales strategies, create acquisition funnels, establish a predictable sales pipeline, generate new business, and gradually build a high-performing sales team.

The ideal candidate will take ownership of the complete sales cycle, from identifying potential clients and generating opportunities to conducting meetings, negotiating deals, and closing business. You will have the opportunity to establish the systems, processes, and team structure required to scale The Digital Hike's revenue.

Key Responsibilities1.

Sales

Strategy &

• Pipeline Development

- Build and implement the sales strategy and business development process from scratch.
- Identify target industries, ideal customer profiles, decision-makers, and potential business opportunities.
- Create and maintain a consistent pipeline of qualified prospects.
- Develop acquisition strategies across inbound leads, outbound prospecting, referrals, partnerships, and networking.
- Establish clear sales targets, pipeline stages, conversion metrics, and revenue forecasts.

2.

Sales Funnel

Creation &

• Execution
- Design and implement sales funnels for the agency's services, including SEO, performance marketing, social media management, branding, and website development.
- Develop structured outreach strategies through cold calling, email campaigns, LinkedIn, and other relevant channels.
- Manage and convert inbound leads generated through Meta Ads and Google Ads.
- Establish lead qualification criteria, follow-up sequences, appointment-setting processes,



and conversion workflows.
- Analyse funnel performance and continuously improve conversion rates.

3.

Client

Acquisition &

• Deal Closure
- Personally identify, approach, and acquire new clients.
- Conduct discovery calls, client meetings, presentations, and requirement-gathering sessions.
- Prepare proposals, quotations, and service recommendations in collaboration with the relevant teams.
- Handle negotiations, resolve objections, and close deals.
- Build long-term client relationships and identify opportunities for upselling, cross-selling, and recurring revenue.

4.

Sales

Process &

• CRM Management
- Set up and manage the sales CRM, lead allocation system, and pipeline tracking process.
- Create standard operating procedures for lead handling, qualification, follow-ups, proposals, and closures.
- Maintain accurate records of sales activities, opportunities, expected revenue, and deal progress.
- Build daily, weekly, and monthly sales reports and performance dashboards.
- Ensure every lead has a clear status, owner, next action, and follow-up date.

5. Team Building & • Leadership
- Develop a sales team structure based on business requirements and revenue goals.
- Recruit, onboard, train, and mentor sales executives as the department expands.
- Establish individual targets, performance metrics, and accountability systems.
- Train team members on prospecting, client communication, pitching, objection handling, and closing.
- Build a repeatable sales playbook that enables the team to scale efficiently.

6.

Revenue

Growth &

• Performance
- Take ownership of new business acquisition and agreed revenue targets.
- Monitor sales performance, pipeline value, deal size, conversion rates, and sales cycle duration.
- Identify new markets,



service opportunities, and business partnerships.
- Collaborate with marketing to improve lead quality and with delivery teams to ensure a smooth client onboarding process.
- Provide regular updates to leadership on sales performance, opportunities, challenges, and growth plans.

Required Skills & • Qualifications
- 3–5 years of experience in sales, business development, or B2B client acquisition.
- Experience in digital marketing, IT services, website development, or agency sales is strongly preferred.
- Proven ability to generate leads, build a sales pipeline, and close business deals.
- Solid understanding of B2B sales funnels, outbound prospecting, inbound lead conversion, and consultative selling.
- Experience using CRM platforms and sales reporting tools.
- Excellent communication, presentation, negotiation, and relationship management skills.
- Ability to work independently, take ownership, and build processes from scratch.
- Previous experience mentoring or leading a small sales team is an advantage.

Key Performance Indicators (KPIs)
- Monthly revenue and new client acquisition.
- Qualified pipeline value and opportunities generated.
- Lead-to-meeting, meeting-to-proposal, and proposal-to-closure conversion rates.
- Conversion of inbound Meta Ads and Google Ads leads.
- Business generated through outbound sales and partnerships.
- Follow-up discipline and CRM accuracy.
- Successful implementation of sales processes and development of the sales team.

What Success Looks LikeThe successful candidate will establish a structured sales function, build a healthy pipeline of qualified opportunities, consistently acquire new clients, implement measurable sales processes, and gradually develop a team capable of driving sustainable revenue growth. CompensationSalary of up to ₹50,000 per month, depending on experience and suitability, with performance-based incentives as per company policy.

If you are someone who enjoys building from scratch, takes ownership of revenue, and can turn opportunities into long-term business relationships, we would love to hear from you.

📌 Sales & Business Development Lead (Bengaluru)
🏢 The Digital Hike
📍 Bengaluru